Leading Trade Networks in the Context of Globalisation of the World Retail Trade

The article considers main tendencies of development of trade networks during 2002 – 2012 and determines that the overwhelming majority of them increased their presence in foreign markets. It analyses specific features of manifestation of the expansion policy by trade structures depending on the reg...

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Main Author: Kavun Olha O.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2013-12-01
Series:Bìznes Inform
Subjects:
Online Access:http://www.business-inform.net/pdf/2013/12_0/66_72.pdf
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author Kavun Olha O.
author_facet Kavun Olha O.
author_sort Kavun Olha O.
collection DOAJ
description The article considers main tendencies of development of trade networks during 2002 – 2012 and determines that the overwhelming majority of them increased their presence in foreign markets. It analyses specific features of manifestation of the expansion policy by trade structures depending on the region of their origin. It studies motives that make leading retailers go out of boundaries of the national markets. Main of them are sharpening of competition in domestic, more mature markets, due to increase of concentration of network structures and also application of the state policy of restrictions in the trading activity. It considers methods that were selected by major trade networks in 2011 – 2012 for entering foreign markets. It establishes that the most popular was franchising. It determines directions of manifestation of regulation barriers, faced by major trade networks of the world when entering markets of developing countries. It establishes that major national structures, which are the main competitors for international trade networks and which make them develop a more weighted approach to making decisions that are connected with entering a new market and adjustment of existing strategies of development, are represented in markets of individual countries, in particular, in Asia and South Africa.
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spelling doaj.art-d46cc53e71a24d43934c44d1374f70992022-12-21T22:48:33ZengResearch Centre of Industrial Problems of Development of NAS of UkraineBìznes Inform2222-44592013-12-01126672Leading Trade Networks in the Context of Globalisation of the World Retail TradeKavun Olha O.0 Kyiv National University of Trade and Economy The article considers main tendencies of development of trade networks during 2002 – 2012 and determines that the overwhelming majority of them increased their presence in foreign markets. It analyses specific features of manifestation of the expansion policy by trade structures depending on the region of their origin. It studies motives that make leading retailers go out of boundaries of the national markets. Main of them are sharpening of competition in domestic, more mature markets, due to increase of concentration of network structures and also application of the state policy of restrictions in the trading activity. It considers methods that were selected by major trade networks in 2011 – 2012 for entering foreign markets. It establishes that the most popular was franchising. It determines directions of manifestation of regulation barriers, faced by major trade networks of the world when entering markets of developing countries. It establishes that major national structures, which are the main competitors for international trade networks and which make them develop a more weighted approach to making decisions that are connected with entering a new market and adjustment of existing strategies of development, are represented in markets of individual countries, in particular, in Asia and South Africa.http://www.business-inform.net/pdf/2013/12_0/66_72.pdfretail tradeglobalisationtrade networkexpansionfranchising
spellingShingle Kavun Olha O.
Leading Trade Networks in the Context of Globalisation of the World Retail Trade
Bìznes Inform
retail trade
globalisation
trade network
expansion
franchising
title Leading Trade Networks in the Context of Globalisation of the World Retail Trade
title_full Leading Trade Networks in the Context of Globalisation of the World Retail Trade
title_fullStr Leading Trade Networks in the Context of Globalisation of the World Retail Trade
title_full_unstemmed Leading Trade Networks in the Context of Globalisation of the World Retail Trade
title_short Leading Trade Networks in the Context of Globalisation of the World Retail Trade
title_sort leading trade networks in the context of globalisation of the world retail trade
topic retail trade
globalisation
trade network
expansion
franchising
url http://www.business-inform.net/pdf/2013/12_0/66_72.pdf
work_keys_str_mv AT kavunolhao leadingtradenetworksinthecontextofglobalisationoftheworldretailtrade