PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA
This study aimed to map consumer perceptions of residential attributes, namely the neighbourhood, location, price, and physical. The research method was descriptive that data obtained through questionnaires to sample number of 384 respondents in some residential estate of East and West Surabaya. The...
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| Format: | Article |
| Language: | English |
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Petra Christian University
2013-01-01
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| Series: | Jurnal Manajemen dan Wirausaha |
| Subjects: | |
| Online Access: | http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/18774 |
| _version_ | 1811344690532843520 |
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| author | Njo Anastasia |
| author_facet | Njo Anastasia |
| author_sort | Njo Anastasia |
| collection | DOAJ |
| description | This study aimed to map consumer perceptions of residential attributes, namely the neighbourhood, location, price, and physical. The research method was descriptive that data obtained through questionnaires to sample number of 384 respondents in some residential estate of East and West Surabaya. The results showed that consumers prioritize neighbourhood attributes of public facilities (water, electricity, telephone) and social amenities (markets, transportation, places of worship). The most priority of location was the distance to school and traditional markets. |
| first_indexed | 2024-04-13T19:51:26Z |
| format | Article |
| id | doaj.art-d47d3bea1b484530a11e92c54c097904 |
| institution | Directory Open Access Journal |
| issn | 1411-1438 1411-1438 |
| language | English |
| last_indexed | 2024-04-13T19:51:26Z |
| publishDate | 2013-01-01 |
| publisher | Petra Christian University |
| record_format | Article |
| series | Jurnal Manajemen dan Wirausaha |
| spelling | doaj.art-d47d3bea1b484530a11e92c54c0979042022-12-22T02:32:31ZengPetra Christian UniversityJurnal Manajemen dan Wirausaha1411-14381411-14382013-01-01152141152PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYANjo Anastasia0 Program Manajemen Keuangan, Fakultas Ekonomi, Universitas Kristen Petra Surabaya This study aimed to map consumer perceptions of residential attributes, namely the neighbourhood, location, price, and physical. The research method was descriptive that data obtained through questionnaires to sample number of 384 respondents in some residential estate of East and West Surabaya. The results showed that consumers prioritize neighbourhood attributes of public facilities (water, electricity, telephone) and social amenities (markets, transportation, places of worship). The most priority of location was the distance to school and traditional markets.http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/18774Map perceptionneighbourhood attributeslocation attributesprice attributesphysical attributes. |
| spellingShingle | Njo Anastasia PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA Jurnal Manajemen dan Wirausaha Map perception neighbourhood attributes location attributes price attributes physical attributes. |
| title | PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA |
| title_full | PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA |
| title_fullStr | PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA |
| title_full_unstemmed | PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA |
| title_short | PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA |
| title_sort | peta persepsi konsumen terhadap atribut rumah tinggal di surabaya |
| topic | Map perception neighbourhood attributes location attributes price attributes physical attributes. |
| url | http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/18774 |
| work_keys_str_mv | AT njoanastasia petapersepsikonsumenterhadapatributrumahtinggaldisurabaya |