Customer Relationship Management (CRM) as an element of competitive advantage on the international market
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| Format: | Article |
| Language: | English |
| Published: |
Military University of Technology, Warsaw
2013-06-01
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| Series: | Nowoczesne Systemy Zarządzania |
| Subjects: | |
| Online Access: | https://nsz.wat.edu.pl/Zarzadzanie-relacjami-z-klientami-CRM-jako-element-przewagi-konkurencyjnej-na-rynku,129314,0,2.html |
| _version_ | 1818163570801639424 |
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| author | Monika GRZYBOWSKA |
| author_facet | Monika GRZYBOWSKA |
| author_sort | Monika GRZYBOWSKA |
| collection | DOAJ |
| first_indexed | 2024-12-11T16:51:40Z |
| format | Article |
| id | doaj.art-d4a8837b49144b6e910071f7a5b62990 |
| institution | Directory Open Access Journal |
| issn | 1896-9380 2719-860X |
| language | English |
| last_indexed | 2024-12-11T16:51:40Z |
| publishDate | 2013-06-01 |
| publisher | Military University of Technology, Warsaw |
| record_format | Article |
| series | Nowoczesne Systemy Zarządzania |
| spelling | doaj.art-d4a8837b49144b6e910071f7a5b629902022-12-22T00:58:05ZengMilitary University of Technology, WarsawNowoczesne Systemy Zarządzania1896-93802719-860X2013-06-018118118810.5604/18969380.1159110129314Customer Relationship Management (CRM) as an element of competitive advantage on the international marketMonika GRZYBOWSKA0Szkoła Główna Handlowa w Warszawie, Kolegium Gospodarki Światowejhttps://nsz.wat.edu.pl/Zarzadzanie-relacjami-z-klientami-CRM-jako-element-przewagi-konkurencyjnej-na-rynku,129314,0,2.htmlcustomer relationship managementmarketing międzynarodowy |
| spellingShingle | Monika GRZYBOWSKA Customer Relationship Management (CRM) as an element of competitive advantage on the international market Nowoczesne Systemy Zarządzania customer relationship management marketing międzynarodowy |
| title | Customer Relationship Management (CRM) as an element of competitive advantage on the international market |
| title_full | Customer Relationship Management (CRM) as an element of competitive advantage on the international market |
| title_fullStr | Customer Relationship Management (CRM) as an element of competitive advantage on the international market |
| title_full_unstemmed | Customer Relationship Management (CRM) as an element of competitive advantage on the international market |
| title_short | Customer Relationship Management (CRM) as an element of competitive advantage on the international market |
| title_sort | customer relationship management crm as an element of competitive advantage on the international market |
| topic | customer relationship management marketing międzynarodowy |
| url | https://nsz.wat.edu.pl/Zarzadzanie-relacjami-z-klientami-CRM-jako-element-przewagi-konkurencyjnej-na-rynku,129314,0,2.html |
| work_keys_str_mv | AT monikagrzybowska customerrelationshipmanagementcrmasanelementofcompetitiveadvantageontheinternationalmarket |