From branding to solidarity: The COVID-19 impact on marketing Strachítunt cheese from Val Taleggio, Italy

Branding, labelling and certification are the principal instruments for marketing heritage cheese in the Italian Alps. However, the COVID-19 pandemic has put considerable strain on these tools. In Val Taleggio, where the Protected Designation of Origin cheese Strachítunt is made, the cooperative of...

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Bibliographic Details
Main Author: Cristina Grasseni
Format: Article
Language:English
Published: ZRC SAZU, Založba ZRC 2022-10-01
Series:Acta Geographica Slovenica
Subjects:
Online Access:https://ojs.zrc-sazu.si/ags/article/view/10577