From branding to solidarity: The COVID-19 impact on marketing Strachítunt cheese from Val Taleggio, Italy
Branding, labelling and certification are the principal instruments for marketing heritage cheese in the Italian Alps. However, the COVID-19 pandemic has put considerable strain on these tools. In Val Taleggio, where the Protected Designation of Origin cheese Strachítunt is made, the cooperative of...
Main Author: | Cristina Grasseni |
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Format: | Article |
Language: | English |
Published: |
ZRC SAZU, Založba ZRC
2022-10-01
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Series: | Acta Geographica Slovenica |
Subjects: | |
Online Access: | https://ojs.zrc-sazu.si/ags/article/view/10577 |
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