Relevance of the Aboriginal Rethink Sugary Drink media campaign to Aboriginal and non‐Aboriginal audiences in regional Victoria
Abstract Objective: To test the hypothesis that a culturally tailored sugar‐sweetened beverage (SSB) campaign designed specifically for the Victorian Aboriginal community will not only be valuable for Aboriginal Victorians but will also have cross‐over benefits for non‐Aboriginal Victorians. Methods...
Main Authors: | Jennifer Browne, Catherine MacDonald, Mikaela Egan, Kylie Carville, Robyn Delbridge, Kathryn Backholer |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2021-06-01
|
Series: | Australian and New Zealand Journal of Public Health |
Subjects: | |
Online Access: | https://doi.org/10.1111/1753-6405.13086 |
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