On-line Shopping on B2C Markets in the Czech Republic
The paper deals with the e-commerce theory and is aimed primarily at its usage in business-toconsumer markets. On-line purchasing management is increasing not only in the Czech Republic but also in Europe and all over the world. The customers who think rationally use on-line shopping because of mone...
| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Tomas Bata University in Zlín
2012-12-01
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| Series: | Journal of Competitiveness |
| Subjects: | |
| Online Access: | http://www.cjournal.cz/files/115.pdf |
| _version_ | 1811237395362742272 |
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| author | Pilík Michal |
| author_facet | Pilík Michal |
| author_sort | Pilík Michal |
| collection | DOAJ |
| description | The paper deals with the e-commerce theory and is aimed primarily at its usage in business-toconsumer markets. On-line purchasing management is increasing not only in the Czech Republic but also in Europe and all over the world. The customers who think rationally use on-line shopping because of money saving, speed delivery and the possibility of product comparison. This paper presents the results of a project financed by the Czech Science Foundation P403/11/ P175: The factors influencing customers’ on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic. 89 % of respondents use e-shops for buying products in the Czech Republic. 32 % of them use the Internet for regular purchases and 57 % of them irregularly. 11 % of respondents have not used e-shops yet. |
| first_indexed | 2024-04-12T12:23:39Z |
| format | Article |
| id | doaj.art-d52fefff52f7436daa469ead71c71a6b |
| institution | Directory Open Access Journal |
| issn | 1804-171X 1804-1728 |
| language | English |
| last_indexed | 2024-04-12T12:23:39Z |
| publishDate | 2012-12-01 |
| publisher | Tomas Bata University in Zlín |
| record_format | Article |
| series | Journal of Competitiveness |
| spelling | doaj.art-d52fefff52f7436daa469ead71c71a6b2022-12-22T03:33:14ZengTomas Bata University in ZlínJournal of Competitiveness1804-171X1804-17282012-12-01443649On-line Shopping on B2C Markets in the Czech RepublicPilík MichalThe paper deals with the e-commerce theory and is aimed primarily at its usage in business-toconsumer markets. On-line purchasing management is increasing not only in the Czech Republic but also in Europe and all over the world. The customers who think rationally use on-line shopping because of money saving, speed delivery and the possibility of product comparison. This paper presents the results of a project financed by the Czech Science Foundation P403/11/ P175: The factors influencing customers’ on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic. 89 % of respondents use e-shops for buying products in the Czech Republic. 32 % of them use the Internet for regular purchases and 57 % of them irregularly. 11 % of respondents have not used e-shops yet.http://www.cjournal.cz/files/115.pdfMarketingE-CommerceBusiness-to-Consumer MarketOn-line ShoppingConsumer Buying Behaviour |
| spellingShingle | Pilík Michal On-line Shopping on B2C Markets in the Czech Republic Journal of Competitiveness Marketing E-Commerce Business-to-Consumer Market On-line Shopping Consumer Buying Behaviour |
| title | On-line Shopping on B2C Markets in the Czech Republic |
| title_full | On-line Shopping on B2C Markets in the Czech Republic |
| title_fullStr | On-line Shopping on B2C Markets in the Czech Republic |
| title_full_unstemmed | On-line Shopping on B2C Markets in the Czech Republic |
| title_short | On-line Shopping on B2C Markets in the Czech Republic |
| title_sort | on line shopping on b2c markets in the czech republic |
| topic | Marketing E-Commerce Business-to-Consumer Market On-line Shopping Consumer Buying Behaviour |
| url | http://www.cjournal.cz/files/115.pdf |
| work_keys_str_mv | AT pilikmichal onlineshoppingonb2cmarketsintheczechrepublic |