On-line Shopping on B2C Markets in the Czech Republic

The paper deals with the e-commerce theory and is aimed primarily at its usage in business-toconsumer markets. On-line purchasing management is increasing not only in the Czech Republic but also in Europe and all over the world. The customers who think rationally use on-line shopping because of mone...

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Bibliographic Details
Main Author: Pilík Michal
Format: Article
Language:English
Published: Tomas Bata University in Zlín 2012-12-01
Series:Journal of Competitiveness
Subjects:
Online Access:http://www.cjournal.cz/files/115.pdf

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