HAND-DRAWN BATIK SIDOARJO: KNOWLEDGE CONVERSION AND COMPETITIVE ADVANTAGE STRATEGY IN FAMILY BUSINESS SUSTAINABILITY IN THE POST PANDEMIC ERA

Hand-Drawn batik industry, dominated by family-owned business, has functional, economic and cultural values. The study is based on what and how knowledge is shared and be a competitive advantage of family businesses. The Nonaka’s SECI model is an aspirational process to build a new knowledge, and to...

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Bibliographic Details
Main Authors: Kusuma E.A., Efendi D., Wicaksono W.W.
Format: Article
Language:English
Published: iVolga Press 2022-05-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:http://rjoas.com/issue-2022-05/article_17.pdf

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