MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES
Visitor management is a vital aspect of destination management, and several ways are used to balance conservation goals and tourist satisfaction. In this regard, nature interpretation has been used to achieve this delicate balance of conservation and tourist satisfaction. Various nature interpreta...
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Format: | Article |
Language: | English |
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Editura Universităţii din Oradea
2022-09-01
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Series: | Geo Journal of Tourism and Geosites |
Subjects: | |
Online Access: | https://gtg.webhost.uoradea.ro/PDF/GTG-3-2022/gtg.43338-932.pdf |
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author | Leanard Otwori JUMA Izabella Mária BAKOS Douglas Ombuche JUMA Aniko KHADEMI-VIDRA |
author_facet | Leanard Otwori JUMA Izabella Mária BAKOS Douglas Ombuche JUMA Aniko KHADEMI-VIDRA |
author_sort | Leanard Otwori JUMA |
collection | DOAJ |
description | Visitor management is a vital aspect of destination management, and several ways are used to balance conservation
goals and tourist satisfaction. In this regard, nature interpretation has been used to achieve this delicate balance of conservation
and tourist satisfaction. Various nature interpretation approaches have been used, with each strategy having differing expense,
knowledge, and human resource requirements. Indeed, advancement and extensive usage of cellphones and the internet present
new opportunities to be exploited for smart nature interpretation practicalities. Thus, this study attempted to evaluate the potential
for using mobile Applications for environmental interpretation in Kenya's Masai Mara National Reserve. 570 people were
surveyed, including 413 tourists and 157 tour guides. The study indicated that while nature (plants and animals) draws people to
the reserve, other elements of the suggested Mobile Application are crucial. Correlational statistics revealed that the proposed
features were less affected by the respondents' demographic factors. The study revealed that smartphone Applications might
sustainably distribute environmental interpretation information in natural environments. |
first_indexed | 2024-04-11T04:43:50Z |
format | Article |
id | doaj.art-d57be15cfd1245e3a3ae3064e3fd4f85 |
institution | Directory Open Access Journal |
issn | 2065-0817 |
language | English |
last_indexed | 2024-04-11T04:43:50Z |
publishDate | 2022-09-01 |
publisher | Editura Universităţii din Oradea |
record_format | Article |
series | Geo Journal of Tourism and Geosites |
spelling | doaj.art-d57be15cfd1245e3a3ae3064e3fd4f852022-12-27T15:16:16ZengEditura Universităţii din OradeaGeo Journal of Tourism and Geosites2065-08172022-09-014331163117410.30892/gtg.43338-932MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVESLeanard Otwori JUMA0Izabella Mária BAKOS1Douglas Ombuche JUMA2Aniko KHADEMI-VIDRA3Dedan Kimathi University of Technology, Institute of Tourism and Hospitality Management, Kenya; Hungarian University of Agriculture and Life Sciences, Faculty of Economics and Regional Sciences, Godollo, Hungary, e-mail: Leanard.Juma@phd-uni.mate.huHungarian University of Agriculture and Life Sciences, Institute of Rural Development and Sustainable Economy, Godollo, Hungary, e-mail: bakos.izabella.maria@uni.mate.huHungarian University of Agriculture and Life Sciences, Institute of Rural Development and Sustainable Economy, Godollo, Hungary, e-mail: juma.douglas.ombuche@stud.uni-mate.huHungarian University of Agriculture and Life Sciences, Institute of Rural Development and Sustainable Economy, Godollo, Hungary, e-mail: Khademi-Vidra.Aniko@uni-mate.huVisitor management is a vital aspect of destination management, and several ways are used to balance conservation goals and tourist satisfaction. In this regard, nature interpretation has been used to achieve this delicate balance of conservation and tourist satisfaction. Various nature interpretation approaches have been used, with each strategy having differing expense, knowledge, and human resource requirements. Indeed, advancement and extensive usage of cellphones and the internet present new opportunities to be exploited for smart nature interpretation practicalities. Thus, this study attempted to evaluate the potential for using mobile Applications for environmental interpretation in Kenya's Masai Mara National Reserve. 570 people were surveyed, including 413 tourists and 157 tour guides. The study indicated that while nature (plants and animals) draws people to the reserve, other elements of the suggested Mobile Application are crucial. Correlational statistics revealed that the proposed features were less affected by the respondents' demographic factors. The study revealed that smartphone Applications might sustainably distribute environmental interpretation information in natural environments.https://gtg.webhost.uoradea.ro/PDF/GTG-3-2022/gtg.43338-932.pdfwildlife tourismvisitor managementnature interpretationwilderness navigation mobile applicationvisitor informationtour guidingtrail orientation signagemasai mara |
spellingShingle | Leanard Otwori JUMA Izabella Mária BAKOS Douglas Ombuche JUMA Aniko KHADEMI-VIDRA MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES Geo Journal of Tourism and Geosites wildlife tourism visitor management nature interpretation wilderness navigation mobile application visitor information tour guiding trail orientation signage masai mara |
title | MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES |
title_full | MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES |
title_fullStr | MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES |
title_full_unstemmed | MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES |
title_short | MOBILE-APPLICATION USAGE POTENTIAL FOR NATURE INTERPRETATION AND VISITOR MANAGEMENT AT MASAI MARA NATIONAL RESERVE, KENYA; WILDLIFE VIEWERS' PERSPECTIVES |
title_sort | mobile application usage potential for nature interpretation and visitor management at masai mara national reserve kenya wildlife viewers perspectives |
topic | wildlife tourism visitor management nature interpretation wilderness navigation mobile application visitor information tour guiding trail orientation signage masai mara |
url | https://gtg.webhost.uoradea.ro/PDF/GTG-3-2022/gtg.43338-932.pdf |
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