Restaurant branding matters: A quantitative report on how brand image can moderate relationship
Main Authors: | Lo Ying Tuan, Ahmad Jusoh, Abbas Mardani, Dalia Streimikiene |
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Format: | Article |
Language: | English |
Published: |
Centre of Sociological Research, Szczecin, Poland
2018-12-01
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Series: | Journal of International Studies |
Subjects: | |
Online Access: | https://www.jois.eu/?482,en_restaurant-branding-matters-a-quantitative-report-on-how-brand-image-can-moderate-relationship |
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