The Constructs of a Business Model Redefined: A Half-Century Journey
Despite its growing popularity, the term business model has not been uniquely defined so far. Within the management science and practice, it has been frequently confused with other popular terms. This article aims to bring clarity into what stands behind the business model concept by providing a rev...
Main Authors: | Marko Peric, Jelena Durkin, Vanja Vitezic |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2017-09-01
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Series: | SAGE Open |
Online Access: | https://doi.org/10.1177/2158244017733516 |
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