Zhang Ziyi and China’s Celebrity–Philanthropy Scandals

In January 2010, the internationally acclaimed Chinese actor, Zhang Ziyi, became a focus of public criticism for allegedly defaulting on a pledge to donate one million yuan to the 2008 Sichuan earthquake disaster-relief fund. That earthquake not only killed 70,000 people and left five million homele...

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Main Author: Elaine M Jeffreys
Format: Article
Language:English
Published: UTS ePRESS 2011-09-01
Series:PORTAL: Journal of Multidisciplinary International Studies
Subjects:
Online Access:http://epress.lib.uts.edu.au/journals/index.php/portal/article/view/1627
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author Elaine M Jeffreys
author_facet Elaine M Jeffreys
author_sort Elaine M Jeffreys
collection DOAJ
description In January 2010, the internationally acclaimed Chinese actor, Zhang Ziyi, became a focus of public criticism for allegedly defaulting on a pledge to donate one million yuan to the 2008 Sichuan earthquake disaster-relief fund. That earthquake not only killed 70,000 people and left five million homeless, but also produced a dramatic rise in individual and corporate philanthropy in China. Philanthropic donations in 2008 amounted to a total figure of 100 billion yuan, exceeding the documented total for the preceding decade. Zhang’s ‘failed pledge’ led fans and critics to accuse her in interactive media forums of both charity fraud and generating a nationwide crisis of faith in the philanthropic activities of the rich and famous. Dubbed ‘donation-gate’, the ensuing controversy obliged Zhang Ziyi to hire a team of USA-based lawyers, to give an exclusive interview to the China Daily, and to engage in renewed philanthropic endeavours, in an effort to clear her name. Hence, contrary to claims that celebrity philanthropy is an apolitical mode of philanthropy, an examination of the Zhang Ziyi scandal and its disaster-relief precursors demonstrates that celebrity philanthropy in the People’s Republic of China is a political affair.
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spelling doaj.art-d6596b8f05a7491c8221afb84c4c45a12022-12-21T19:02:29ZengUTS ePRESSPORTAL: Journal of Multidisciplinary International Studies1449-24902011-09-0181Zhang Ziyi and China’s Celebrity–Philanthropy ScandalsElaine M JeffreysIn January 2010, the internationally acclaimed Chinese actor, Zhang Ziyi, became a focus of public criticism for allegedly defaulting on a pledge to donate one million yuan to the 2008 Sichuan earthquake disaster-relief fund. That earthquake not only killed 70,000 people and left five million homeless, but also produced a dramatic rise in individual and corporate philanthropy in China. Philanthropic donations in 2008 amounted to a total figure of 100 billion yuan, exceeding the documented total for the preceding decade. Zhang’s ‘failed pledge’ led fans and critics to accuse her in interactive media forums of both charity fraud and generating a nationwide crisis of faith in the philanthropic activities of the rich and famous. Dubbed ‘donation-gate’, the ensuing controversy obliged Zhang Ziyi to hire a team of USA-based lawyers, to give an exclusive interview to the China Daily, and to engage in renewed philanthropic endeavours, in an effort to clear her name. Hence, contrary to claims that celebrity philanthropy is an apolitical mode of philanthropy, an examination of the Zhang Ziyi scandal and its disaster-relief precursors demonstrates that celebrity philanthropy in the People’s Republic of China is a political affair.http://epress.lib.uts.edu.au/journals/index.php/portal/article/view/1627CelebrityPhilanthropyChinaZhang ZiyiSichuan EarthquakeDisaster Relief
spellingShingle Elaine M Jeffreys
Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
PORTAL: Journal of Multidisciplinary International Studies
Celebrity
Philanthropy
China
Zhang Ziyi
Sichuan Earthquake
Disaster Relief
title Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
title_full Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
title_fullStr Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
title_full_unstemmed Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
title_short Zhang Ziyi and China’s Celebrity–Philanthropy Scandals
title_sort zhang ziyi and china s celebrity philanthropy scandals
topic Celebrity
Philanthropy
China
Zhang Ziyi
Sichuan Earthquake
Disaster Relief
url http://epress.lib.uts.edu.au/journals/index.php/portal/article/view/1627
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