IMPACTO DE LAS ACTITUDES DE COMPRA SOBRE LA REDUCCIÓN DEL CONSUMO EN EL CONTEXTO DE CRISIS ECONÓMICA
This study aims both to analyse the relationship of consumption reduction to the level of financial threat that people experience within contexts of economic recession and to inquire the impact of rational, compulsive, and impulsive buying attitudes on this relation. For that purpose, a study of qua...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal do Ceará
2018-07-01
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| Series: | Contextus |
| Subjects: | |
| Online Access: | http://www.periodicos.ufc.br/contextus/article/view/33163 |
