Analyzing the determinant of intention to use digital platform application: a moderated mediation model
The purpose of this study is to analyse and examine the factors that determine customer intention to use Halodoc, a digital platform application in health sector. This study employs e-service quality as one of the antecedents of customer intention, and attempts to examine the mediating role of perce...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Department of Management, Faculty of Economics and Business, Universitas Surabaya
2022-09-01
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| Series: | Manajemen dan Bisnis |
| Subjects: | |
| Online Access: | https://www.journalmabis.org/mabis/article/view/620 |
| _version_ | 1797448627873906688 |
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| author | Sri Astuti Pratminingsih Nabila Ghina Utami |
| author_facet | Sri Astuti Pratminingsih Nabila Ghina Utami |
| author_sort | Sri Astuti Pratminingsih |
| collection | DOAJ |
| description | The purpose of this study is to analyse and examine the factors that determine customer intention to use Halodoc, a digital platform application in health sector. This study employs e-service quality as one of the antecedents of customer intention, and attempts to examine the mediating role of perceived value. In addition, this study also uses perceived usefulness variable as moderating variable. The respondents of this study are 210 users of Halodoc application, who are chosen using purposive sampling technique. The data is analysed with conditional process analysis using SPSS Macro-PROCESS. This study contribute to several findings: (1) E-service quality has a positive influence on intention to use; (2) E-service quality has a positive influence on perceived value; (3) Perceived value has a positive influence on intention to use; (4) Perceived value mediates the influence of e-service quality on intention to use; (5) Perceived usefulness positively moderates the influence of perceived value on intention to use; and (6) Perceived usefulness positively moderates the indirect influence of e-service quality on intention to use through perceived value. This study also provides contribution to the literature and the business practice. |
| first_indexed | 2024-03-09T14:13:09Z |
| format | Article |
| id | doaj.art-d7870a5d8b1a44e39a951ed7cae432b0 |
| institution | Directory Open Access Journal |
| issn | 1412-3789 2477-1783 |
| language | English |
| last_indexed | 2024-03-09T14:13:09Z |
| publishDate | 2022-09-01 |
| publisher | Department of Management, Faculty of Economics and Business, Universitas Surabaya |
| record_format | Article |
| series | Manajemen dan Bisnis |
| spelling | doaj.art-d7870a5d8b1a44e39a951ed7cae432b02023-11-29T05:49:26ZengDepartment of Management, Faculty of Economics and Business, Universitas SurabayaManajemen dan Bisnis1412-37892477-17832022-09-0121217318410.24123/jmb.v21i2.620340Analyzing the determinant of intention to use digital platform application: a moderated mediation modelSri Astuti Pratminingsih0Nabila Ghina Utami1Department of Management, Faculty of Economy and Business, Widyatama University, Bandung, IndonesiaDepartment of Management, Faculty of Economy and Business, Widyatama University, Bandung, IndonesiaThe purpose of this study is to analyse and examine the factors that determine customer intention to use Halodoc, a digital platform application in health sector. This study employs e-service quality as one of the antecedents of customer intention, and attempts to examine the mediating role of perceived value. In addition, this study also uses perceived usefulness variable as moderating variable. The respondents of this study are 210 users of Halodoc application, who are chosen using purposive sampling technique. The data is analysed with conditional process analysis using SPSS Macro-PROCESS. This study contribute to several findings: (1) E-service quality has a positive influence on intention to use; (2) E-service quality has a positive influence on perceived value; (3) Perceived value has a positive influence on intention to use; (4) Perceived value mediates the influence of e-service quality on intention to use; (5) Perceived usefulness positively moderates the influence of perceived value on intention to use; and (6) Perceived usefulness positively moderates the indirect influence of e-service quality on intention to use through perceived value. This study also provides contribution to the literature and the business practice.https://www.journalmabis.org/mabis/article/view/620e-service quality, perceived value, perceived usefulness, intention to use |
| spellingShingle | Sri Astuti Pratminingsih Nabila Ghina Utami Analyzing the determinant of intention to use digital platform application: a moderated mediation model Manajemen dan Bisnis e-service quality, perceived value, perceived usefulness, intention to use |
| title | Analyzing the determinant of intention to use digital platform application: a moderated mediation model |
| title_full | Analyzing the determinant of intention to use digital platform application: a moderated mediation model |
| title_fullStr | Analyzing the determinant of intention to use digital platform application: a moderated mediation model |
| title_full_unstemmed | Analyzing the determinant of intention to use digital platform application: a moderated mediation model |
| title_short | Analyzing the determinant of intention to use digital platform application: a moderated mediation model |
| title_sort | analyzing the determinant of intention to use digital platform application a moderated mediation model |
| topic | e-service quality, perceived value, perceived usefulness, intention to use |
| url | https://www.journalmabis.org/mabis/article/view/620 |
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