Google it! Using the Google Trends tool to understand the Algarve Tourist destination public interest
In a sector strongly dependent on information as is the case of tourism, the timely knowledge of consumer behaviour enables making well-considered decisions and less uncertainty. Nowadays, the act of searching on the Internet about a particular subject before decision-making is part of the indivi...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade do Algarve
2015-11-01
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| Series: | Dos Algarves |
| Subjects: | |
| Online Access: | http://www.dosalgarves.com/revistas/N261/5rev261.pdf |