The analysis of investment attractiveness estimation methods in the context of enterprise innovative development

The article analyses the number of domestic and foreign methods of investment attractiveness estimation within financial, comprehensive, market and value approaches. Due to the necessity of accounting of globalization realities and innovative development prospects of national producers in globalized...

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Main Author: M.M. Markhaichuk
Format: Article
Language:English
Published: Sumy State University 2012-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_330_336.pdf
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author M.M. Markhaichuk
author_facet M.M. Markhaichuk
author_sort M.M. Markhaichuk
collection DOAJ
description The article analyses the number of domestic and foreign methods of investment attractiveness estimation within financial, comprehensive, market and value approaches. Due to the necessity of accounting of globalization realities and innovative development prospects of national producers in globalized economy terms, it is offered to perform an assessment of enterprises investment attractiveness taking into account the interests of investment process subjects, such as the enterprise owner, external investors and the state.
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spelling doaj.art-d8246f114fa44b5dbe712634201c09432024-02-02T02:07:25ZengSumy State UniversityMarketing i Menedžment Innovacij2218-45112012-12-0134330336The analysis of investment attractiveness estimation methods in the context of enterprise innovative developmentM.M. MarkhaichukThe article analyses the number of domestic and foreign methods of investment attractiveness estimation within financial, comprehensive, market and value approaches. Due to the necessity of accounting of globalization realities and innovative development prospects of national producers in globalized economy terms, it is offered to perform an assessment of enterprises investment attractiveness taking into account the interests of investment process subjects, such as the enterprise owner, external investors and the state.http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_330_336.pdfinvestment attractivenessmethodinnovative developmententerpriseglobalizationnational producers
spellingShingle M.M. Markhaichuk
The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
Marketing i Menedžment Innovacij
investment attractiveness
method
innovative development
enterprise
globalization
national producers
title The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
title_full The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
title_fullStr The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
title_full_unstemmed The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
title_short The analysis of investment attractiveness estimation methods in the context of enterprise innovative development
title_sort analysis of investment attractiveness estimation methods in the context of enterprise innovative development
topic investment attractiveness
method
innovative development
enterprise
globalization
national producers
url http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_330_336.pdf
work_keys_str_mv AT mmmarkhaichuk theanalysisofinvestmentattractivenessestimationmethodsinthecontextofenterpriseinnovativedevelopment
AT mmmarkhaichuk analysisofinvestmentattractivenessestimationmethodsinthecontextofenterpriseinnovativedevelopment