Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach
Several inventory models were proposed for manufacturer and retailer which included competition and cooperation between manufacturer and retailer to maximize their profits. Esmaeili M et al. (2009) developed the relationship between manufacturer and Retailer for non co-operative and cooperative game...
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| Format: | Article |
| Language: | English |
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Kharazmi University
2020-05-01
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| Series: | International Journal of Supply and Operations Management |
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| Online Access: | http://www.ijsom.com/article_2810_ce1b67fdb77371e2a6d5da4af1894c75.pdf |
| _version_ | 1818390695691419648 |
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| author | Shiv Kumar Singh Pundhir Anand Kumar Gupta Sandeep Kumar |
| author_facet | Shiv Kumar Singh Pundhir Anand Kumar Gupta Sandeep Kumar |
| author_sort | Shiv Kumar Singh Pundhir |
| collection | DOAJ |
| description | Several inventory models were proposed for manufacturer and retailer which included competition and cooperation between manufacturer and retailer to maximize their profits. Esmaeili M et al. (2009) developed the relationship between manufacturer and Retailer for non co-operative and cooperative games. But the model did not involve any shortage cost as no shortage was allowed. In this paper researcher consider market demand is affected by marketing expenditure and price charged by retailer. This research, presented in this paper, allows shortages for the infinite planning horizon and investigates 1.The non co-operative game for manufacturer-Stackelberg model allowing shortage when manufacturer is the leader and would like to maximize his profit.2.retailer-stackelberg model when retailer is the leader and would like to maximize his profit.3.The co-operative game approach to obtain Pareto Efficient solution. Model is verified through some numerical examples. |
| first_indexed | 2024-12-14T05:01:43Z |
| format | Article |
| id | doaj.art-d89e494fef9745fbb73e8ef135369762 |
| institution | Directory Open Access Journal |
| issn | 2383-1359 2383-2525 |
| language | English |
| last_indexed | 2024-12-14T05:01:43Z |
| publishDate | 2020-05-01 |
| publisher | Kharazmi University |
| record_format | Article |
| series | International Journal of Supply and Operations Management |
| spelling | doaj.art-d89e494fef9745fbb73e8ef1353697622022-12-21T23:16:13ZengKharazmi UniversityInternational Journal of Supply and Operations Management2383-13592383-25252020-05-017212913810.22034/ijsom.2020.2.22810Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory ApproachShiv Kumar Singh Pundhir0Anand Kumar Gupta1Sandeep Kumar2Faculty of Institute of Business Management, GLA University, Mathura, IndiaFaculty of Institute of Business Management, GLA University, Mathura, IndiaFaculty of Mathematics, IILM CET AHL, Greater Noida, IndiaSeveral inventory models were proposed for manufacturer and retailer which included competition and cooperation between manufacturer and retailer to maximize their profits. Esmaeili M et al. (2009) developed the relationship between manufacturer and Retailer for non co-operative and cooperative games. But the model did not involve any shortage cost as no shortage was allowed. In this paper researcher consider market demand is affected by marketing expenditure and price charged by retailer. This research, presented in this paper, allows shortages for the infinite planning horizon and investigates 1.The non co-operative game for manufacturer-Stackelberg model allowing shortage when manufacturer is the leader and would like to maximize his profit.2.retailer-stackelberg model when retailer is the leader and would like to maximize his profit.3.The co-operative game approach to obtain Pareto Efficient solution. Model is verified through some numerical examples.http://www.ijsom.com/article_2810_ce1b67fdb77371e2a6d5da4af1894c75.pdfmanufacturer-retailerco-operative and non-co-operative gamesgame theorymarketing expenditureshortage |
| spellingShingle | Shiv Kumar Singh Pundhir Anand Kumar Gupta Sandeep Kumar Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach International Journal of Supply and Operations Management manufacturer-retailer co-operative and non-co-operative games game theory marketing expenditure shortage |
| title | Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach |
| title_full | Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach |
| title_fullStr | Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach |
| title_full_unstemmed | Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach |
| title_short | Determining Decision Variables for Manufacturer and Retailer in the Co-operative and Non-cooperative Environment: A Game Theory Approach |
| title_sort | determining decision variables for manufacturer and retailer in the co operative and non cooperative environment a game theory approach |
| topic | manufacturer-retailer co-operative and non-co-operative games game theory marketing expenditure shortage |
| url | http://www.ijsom.com/article_2810_ce1b67fdb77371e2a6d5da4af1894c75.pdf |
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