Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change.
Persuasion is at the core of norm creation, emergence of collective action, and solutions to 'tragedy of the commons' problems. In this paper, we show that the directionality of friendship ties affect the extent to which individuals can influence the behavior of each other. Moreover, we fi...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Public Library of Science (PLoS)
2016-01-01
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| Series: | PLoS ONE |
| Online Access: | https://doi.org/10.1371/journal.pone.0151588 |
| _version_ | 1818986699996266496 |
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| author | Abdullah Almaatouq Laura Radaelli Alex Pentland Erez Shmueli |
| author_facet | Abdullah Almaatouq Laura Radaelli Alex Pentland Erez Shmueli |
| author_sort | Abdullah Almaatouq |
| collection | DOAJ |
| description | Persuasion is at the core of norm creation, emergence of collective action, and solutions to 'tragedy of the commons' problems. In this paper, we show that the directionality of friendship ties affect the extent to which individuals can influence the behavior of each other. Moreover, we find that people are typically poor at perceiving the directionality of their friendship ties and that this can significantly limit their ability to engage in cooperative arrangements. This could lead to failures in establishing compatible norms, acting together, finding compromise solutions, and persuading others to act. We then suggest strategies to overcome this limitation by using two topological characteristics of the perceived friendship network. The findings of this paper have significant consequences for designing interventions that seek to harness social influence for collective action. |
| first_indexed | 2024-12-20T18:54:57Z |
| format | Article |
| id | doaj.art-d94615c429cc4ceeb63358fb456ce9fd |
| institution | Directory Open Access Journal |
| issn | 1932-6203 |
| language | English |
| last_indexed | 2024-12-20T18:54:57Z |
| publishDate | 2016-01-01 |
| publisher | Public Library of Science (PLoS) |
| record_format | Article |
| series | PLoS ONE |
| spelling | doaj.art-d94615c429cc4ceeb63358fb456ce9fd2022-12-21T19:29:32ZengPublic Library of Science (PLoS)PLoS ONE1932-62032016-01-01113e015158810.1371/journal.pone.0151588Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change.Abdullah AlmaatouqLaura RadaelliAlex PentlandErez ShmueliPersuasion is at the core of norm creation, emergence of collective action, and solutions to 'tragedy of the commons' problems. In this paper, we show that the directionality of friendship ties affect the extent to which individuals can influence the behavior of each other. Moreover, we find that people are typically poor at perceiving the directionality of their friendship ties and that this can significantly limit their ability to engage in cooperative arrangements. This could lead to failures in establishing compatible norms, acting together, finding compromise solutions, and persuading others to act. We then suggest strategies to overcome this limitation by using two topological characteristics of the perceived friendship network. The findings of this paper have significant consequences for designing interventions that seek to harness social influence for collective action.https://doi.org/10.1371/journal.pone.0151588 |
| spellingShingle | Abdullah Almaatouq Laura Radaelli Alex Pentland Erez Shmueli Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. PLoS ONE |
| title | Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. |
| title_full | Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. |
| title_fullStr | Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. |
| title_full_unstemmed | Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. |
| title_short | Are You Your Friends' Friend? Poor Perception of Friendship Ties Limits the Ability to Promote Behavioral Change. |
| title_sort | are you your friends friend poor perception of friendship ties limits the ability to promote behavioral change |
| url | https://doi.org/10.1371/journal.pone.0151588 |
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