PENGARUH ORIENTASI PASAR TERHADAP KINERJA USAHA DI SENTRA PRODUKSI IKAN HIAS AIR TAWAR JAWA BARAT

This research aimed to: (1) measure the level of market orientation of freshwater ornamental fish cultivators in West Java production centers, (2) analyze turnover and profits as an indicator of the performance of freshwater ornamental fish aquaculture business in West Java production centers, and (...

Full description

Bibliographic Details
Main Authors: Popong Nurhayati, Yosini Deliana, Tuhpawana Priatna Sendjaja, Rita Nurmalina
Format: Article
Language:Indonesian
Published: Bogor Agricultural University 2020-01-01
Series:Jurnal Aplikasi Bisnis dan Manajemen
Online Access:http://journal.ipb.ac.id/index.php/jabm/article/view/29949