Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)

The study below aims to put together the main electoral strategies and instruments for the local campaigns. Basically, this is a theoretical illustration of the steps that should be made in different constituencies in the electoral process and it can be a useful guide for politicians or campaign man...

Full description

Bibliographic Details
Main Author: Silvia ROTARU
Format: Article
Language:English
Published: Editura Institutul European Iasi 2015-06-01
Series:Polis: Revista de Stiinte Politice
Subjects:
Online Access:http://revistapolis.ro/images/arhiva/2015/Volumul_III_nr.2_8/Silvia_ROTARU.pdf
_version_ 1828483696907255808
author Silvia ROTARU
author_facet Silvia ROTARU
author_sort Silvia ROTARU
collection DOAJ
description The study below aims to put together the main electoral strategies and instruments for the local campaigns. Basically, this is a theoretical illustration of the steps that should be made in different constituencies in the electoral process and it can be a useful guide for politicians or campaign managers.
first_indexed 2024-12-11T08:41:04Z
format Article
id doaj.art-d9be9c89da3e42fea613e6c6a05076d7
institution Directory Open Access Journal
issn 1221-9762
2344-5750
language English
last_indexed 2024-12-11T08:41:04Z
publishDate 2015-06-01
publisher Editura Institutul European Iasi
record_format Article
series Polis: Revista de Stiinte Politice
spelling doaj.art-d9be9c89da3e42fea613e6c6a05076d72022-12-22T01:14:15ZengEditura Institutul European IasiPolis: Revista de Stiinte Politice1221-97622344-57502015-06-0132(8)117127Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)Silvia ROTARU0“Dimitrie Cantemir” Christian University of Bucharest The study below aims to put together the main electoral strategies and instruments for the local campaigns. Basically, this is a theoretical illustration of the steps that should be made in different constituencies in the electoral process and it can be a useful guide for politicians or campaign managers.http://revistapolis.ro/images/arhiva/2015/Volumul_III_nr.2_8/Silvia_ROTARU.pdfelectoral campaignlocal strategiespolitical marketingpolitical communication.
spellingShingle Silvia ROTARU
Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
Polis: Revista de Stiinte Politice
electoral campaign
local strategies
political marketing
political communication.
title Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
title_full Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
title_fullStr Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
title_full_unstemmed Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
title_short Campania electorală în teritoriu: aspecte empirice ale marketingului politic (Local electoral strategies: the empirical matters of the political marketing)
title_sort campania electorala in teritoriu aspecte empirice ale marketingului politic local electoral strategies the empirical matters of the political marketing
topic electoral campaign
local strategies
political marketing
political communication.
url http://revistapolis.ro/images/arhiva/2015/Volumul_III_nr.2_8/Silvia_ROTARU.pdf
work_keys_str_mv AT silviarotaru campaniaelectoralainteritoriuaspecteempiricealemarketinguluipoliticlocalelectoralstrategiestheempiricalmattersofthepoliticalmarketing