Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers.
An electricity demand reduction project based on comprehensive residential consumer engagement was established within an Australian community in 2008. By 2011, both the peak demand and grid supplied electricity consumption had decreased to below pre-intervention levels. This case study research expl...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Public Library of Science (PLoS)
2014-01-01
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| Series: | PLoS ONE |
| Online Access: | http://europepmc.org/articles/PMC4076285?pdf=render |
| _version_ | 1817977402970603520 |
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| author | Peter Morris Laurie Buys Desley Vine |
| author_facet | Peter Morris Laurie Buys Desley Vine |
| author_sort | Peter Morris |
| collection | DOAJ |
| description | An electricity demand reduction project based on comprehensive residential consumer engagement was established within an Australian community in 2008. By 2011, both the peak demand and grid supplied electricity consumption had decreased to below pre-intervention levels. This case study research explored the relationship developed between the utility, community and individual consumer from the residential customer perspective through qualitative research of 22 residential households. It is proposed that an energy utility can be highly successful at peak demand reduction by becoming a community member and a peer to residential consumers and developing the necessary trust, access, influence and partnership required to create the responsive environment to change. A peer-community approach could provide policymakers with a pathway for implementing pro-environmental behaviour for low carbon communities, as well as peak demand reduction, thereby addressing government emission targets while limiting the cost of living increases from infrastructure expenditure. |
| first_indexed | 2024-04-13T22:15:57Z |
| format | Article |
| id | doaj.art-da0b48dad4a94b59b20daa0c0f3de698 |
| institution | Directory Open Access Journal |
| issn | 1932-6203 |
| language | English |
| last_indexed | 2024-04-13T22:15:57Z |
| publishDate | 2014-01-01 |
| publisher | Public Library of Science (PLoS) |
| record_format | Article |
| series | PLoS ONE |
| spelling | doaj.art-da0b48dad4a94b59b20daa0c0f3de6982022-12-22T02:27:32ZengPublic Library of Science (PLoS)PLoS ONE1932-62032014-01-0196e10118910.1371/journal.pone.0101189Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers.Peter MorrisLaurie BuysDesley VineAn electricity demand reduction project based on comprehensive residential consumer engagement was established within an Australian community in 2008. By 2011, both the peak demand and grid supplied electricity consumption had decreased to below pre-intervention levels. This case study research explored the relationship developed between the utility, community and individual consumer from the residential customer perspective through qualitative research of 22 residential households. It is proposed that an energy utility can be highly successful at peak demand reduction by becoming a community member and a peer to residential consumers and developing the necessary trust, access, influence and partnership required to create the responsive environment to change. A peer-community approach could provide policymakers with a pathway for implementing pro-environmental behaviour for low carbon communities, as well as peak demand reduction, thereby addressing government emission targets while limiting the cost of living increases from infrastructure expenditure.http://europepmc.org/articles/PMC4076285?pdf=render |
| spellingShingle | Peter Morris Laurie Buys Desley Vine Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. PLoS ONE |
| title | Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. |
| title_full | Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. |
| title_fullStr | Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. |
| title_full_unstemmed | Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. |
| title_short | Moving from outsider to insider: peer status and partnerships between electricity utilities and residential consumers. |
| title_sort | moving from outsider to insider peer status and partnerships between electricity utilities and residential consumers |
| url | http://europepmc.org/articles/PMC4076285?pdf=render |
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