The Hermeneutics of Frames and Framing

Frames are organizing principles that are socially shared and persistent over time, and that work symbolically to meaningfully structure the social world. The study of framing has grown over the past decades as mass media has become more and more ubiquitous in society. People rely on media for infor...

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Main Author: Michael J. Carter
Format: Article
Language:English
Published: SAGE Publishing 2013-05-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/2158244013487915
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author Michael J. Carter
author_facet Michael J. Carter
author_sort Michael J. Carter
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description Frames are organizing principles that are socially shared and persistent over time, and that work symbolically to meaningfully structure the social world. The study of framing has grown over the past decades as mass media has become more and more ubiquitous in society. People rely on media for information and access to local, national, and world events. This reliance on the media is important to address as news stories are essentially narratives and interpretations—By focusing on one aspect of an event and presenting it to an audience, media outlets construct reality. This construction operates by making certain aspects of stories more salient than others. This salience then “frames” an event and provides a reference point for viewers in which all subsequent information is judged upon. This article examines the current literature on framing and examines what techniques and methodologies are used by past and present sociologists and media scholars. Particular attention is given to the hermeneutics of frames, that is, how frames and framing influence individuals to interpret events in various ways.
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spelling doaj.art-da1144ca7aa345be82f97c2fa98d6f6b2022-12-22T00:36:05ZengSAGE PublishingSAGE Open2158-24402013-05-01310.1177/215824401348791510.1177_2158244013487915The Hermeneutics of Frames and FramingMichael J. Carter0 California State University, Northridge, USAFrames are organizing principles that are socially shared and persistent over time, and that work symbolically to meaningfully structure the social world. The study of framing has grown over the past decades as mass media has become more and more ubiquitous in society. People rely on media for information and access to local, national, and world events. This reliance on the media is important to address as news stories are essentially narratives and interpretations—By focusing on one aspect of an event and presenting it to an audience, media outlets construct reality. This construction operates by making certain aspects of stories more salient than others. This salience then “frames” an event and provides a reference point for viewers in which all subsequent information is judged upon. This article examines the current literature on framing and examines what techniques and methodologies are used by past and present sociologists and media scholars. Particular attention is given to the hermeneutics of frames, that is, how frames and framing influence individuals to interpret events in various ways.https://doi.org/10.1177/2158244013487915
spellingShingle Michael J. Carter
The Hermeneutics of Frames and Framing
SAGE Open
title The Hermeneutics of Frames and Framing
title_full The Hermeneutics of Frames and Framing
title_fullStr The Hermeneutics of Frames and Framing
title_full_unstemmed The Hermeneutics of Frames and Framing
title_short The Hermeneutics of Frames and Framing
title_sort hermeneutics of frames and framing
url https://doi.org/10.1177/2158244013487915
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