Management of transaction entrepreneurial structures advertising services market

An important issue of increasing the efficiency of enterprise structures on the modern market o fadvertising services is the management of transaction costs. This article discusses the main types of transaction costs arising at the functioning of the domestic advertising agencies (the costs of searc...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: I. M. Gurova
Μορφή: Άρθρο
Γλώσσα:Russian
Έκδοση: Russian Academy of Entrepreneurship 2020-01-01
Σειρά:Путеводитель предпринимателя
Θέματα:
Διαθέσιμο Online:https://www.pp-mag.ru/jour/article/view/990