Management of transaction entrepreneurial structures advertising services market
An important issue of increasing the efficiency of enterprise structures on the modern market o fadvertising services is the management of transaction costs. This article discusses the main types of transaction costs arising at the functioning of the domestic advertising agencies (the costs of searc...
| Autor principal: | |
|---|---|
| Formato: | Artigo |
| Idioma: | Russian |
| Publicado em: |
Russian Academy of Entrepreneurship
2020-01-01
|
| Colecção: | Путеводитель предпринимателя |
| Assuntos: | |
| Acesso em linha: | https://www.pp-mag.ru/jour/article/view/990 |