Management of transaction entrepreneurial structures advertising services market

An important issue of increasing the efficiency of enterprise structures on the modern market o fadvertising services is the management of transaction costs. This article discusses the main types of transaction costs arising at the functioning of the domestic advertising agencies (the costs of searc...

全面介紹

書目詳細資料
主要作者: I. M. Gurova
格式: Article
語言:Russian
出版: Russian Academy of Entrepreneurship 2020-01-01
叢編:Путеводитель предпринимателя
主題:
在線閱讀:https://www.pp-mag.ru/jour/article/view/990