Internal Factors within Entrepreneurs that Influence the Acceptance and Use of Social Commerce among SMEs in Malaysia
Current technological advances, particularly in information and communications technology (ICT) and social media have sparked a phenomenon in the business world. The existence of social commerce (s-commerce), which is a combination of e-commerce and social media, has opened up greater opportunities...
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| פורמט: | Article |
| שפה: | English |
| יצא לאור: |
Universitas Pelita Harapan
2016-06-01
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| סדרה: | DeReMa (Development Research of Management): Jurnal Manajemen |
| נושאים: | |
| גישה מקוונת: | http://ojs.uph.edu/index.php/DJM/article/view/187 |