| Summary: | Tourism in natural areas attracts people seeking contact with pristine ecosystems as opposed to a polluted urban habitat and a stressful pace of life. An adequate tourist route and itinerary guarantees a high level of tourist satisfaction. The objective of this study was to focus on the design of a tourist route and itinerary in the Altar Volcano, Sangay National Park, central Ecuador, by integrating tourist attractions and facilities. Within the methodological process, the main tourist attractions of the area were identified and georeferenced; then, a thematic map was elaborated using ArcGIS 10.5<sup>®</sup> software. Distances were determined by considering the transportation alternatives in relation to the base camps. Finally, the itinerary was structured by considering the possible tourist activities of each place or attraction. As a result, a tourist route was obtained that included 19 attractions and an itinerary that interacts with various activities in the study area. This research will strengthen tourism activities in the Altar Volcano, allowing for an increase in the number of visitors and the development of sustainable tourism thanks to proper planning in the use of a new tourist route.
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