Media entrepreneurship: a consensual definition
Media Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepre...
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| Format: | Article |
| Language: | English |
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Universidad EAFIT
2017-02-01
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| Series: | AD-minister |
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| Online Access: | http://publicaciones.eafit.edu.co/index.php/administer/article/view/4615/3856 |
| _version_ | 1818302388784594944 |
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| author | Datis Khajeheian |
| author_facet | Datis Khajeheian |
| author_sort | Datis Khajeheian |
| collection | DOAJ |
| description | Media Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepreneurship. Firstly, a literature review conducted and entrepreneurship, media, opportunity and innovation as building blocks of media entrepreneurship explained. Then by using of a mixed of bibliographic method and a Delphi method with multi-stage analysis process, a consensual definition of media entrepreneurship proposed. This definition integrates some key features of the emerging media environment such as distinction of content and platform, value delivery, opportunity development, non-monetary benefit, etc. It is expected that the findings of this research clear the ground for further researches in the field of media entrepreneurship. |
| first_indexed | 2024-12-13T05:38:07Z |
| format | Article |
| id | doaj.art-dc0c432fdd794578a7b8a5215fa2f274 |
| institution | Directory Open Access Journal |
| issn | 1692-0279 2256-4322 |
| language | English |
| last_indexed | 2024-12-13T05:38:07Z |
| publishDate | 2017-02-01 |
| publisher | Universidad EAFIT |
| record_format | Article |
| series | AD-minister |
| spelling | doaj.art-dc0c432fdd794578a7b8a5215fa2f2742022-12-21T23:57:51ZengUniversidad EAFITAD-minister1692-02792256-43222017-02-013012410.17230/ad-minister.30.5S1692-02792017000100091Media entrepreneurship: a consensual definitionDatis Khajeheian0University of TehranMedia Entrepreneurship has been an ambiguous, unclear and controversial concept and despite of growing academic efforts in the last decade, it is still a poorly defined subject. This paper is an effort to fill this gap by providing a comprehensive definition of media entrepreneurship. Firstly, a literature review conducted and entrepreneurship, media, opportunity and innovation as building blocks of media entrepreneurship explained. Then by using of a mixed of bibliographic method and a Delphi method with multi-stage analysis process, a consensual definition of media entrepreneurship proposed. This definition integrates some key features of the emerging media environment such as distinction of content and platform, value delivery, opportunity development, non-monetary benefit, etc. It is expected that the findings of this research clear the ground for further researches in the field of media entrepreneurship.http://publicaciones.eafit.edu.co/index.php/administer/article/view/4615/3856media entrepreneurshipmedia managementventure creationmedia firmdelphi methodconsensual definitionconsensus |
| spellingShingle | Datis Khajeheian Media entrepreneurship: a consensual definition AD-minister media entrepreneurship media management venture creation media firm delphi method consensual definition consensus |
| title | Media entrepreneurship: a consensual definition |
| title_full | Media entrepreneurship: a consensual definition |
| title_fullStr | Media entrepreneurship: a consensual definition |
| title_full_unstemmed | Media entrepreneurship: a consensual definition |
| title_short | Media entrepreneurship: a consensual definition |
| title_sort | media entrepreneurship a consensual definition |
| topic | media entrepreneurship media management venture creation media firm delphi method consensual definition consensus |
| url | http://publicaciones.eafit.edu.co/index.php/administer/article/view/4615/3856 |
| work_keys_str_mv | AT datiskhajeheian mediaentrepreneurshipaconsensualdefinition |