Mobile Payment Innovation Ecosystem and Mechanism: A Case Study of Taiwan’s Servicescapes

This paper examines how businesses in Taiwan’s servicescapes are adapting to the growing trend of mobile payments and innovation ecosystems. Through the analysis of four case studies, we uncover the strategies these firms employ to address the challenges posed by changing consumer payment habits. Ou...

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Bibliographic Details
Main Authors: Wai-Kit Ng, Shi Chen, Wei-Hung Chen, Chun-Liang Chen, Jhih-Ling Jiang
Format: Article
Language:English
Published: MDPI AG 2024-03-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/19/1/34

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