Capturing the Value of International Staff Mobility in Higher Education: A Customer-Dominant Logic Approach
This paper aims at analysing and achieving better understanding of the experience of international mobility of academic staff from the perspective of value creation process. Qualitative research methods are used: a combination of individual in-depth interviews and focus group interviews. We apply...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Wydawnictwo Naukowe Wydziału Zarządzania Uniwersytetu Warszawskiego
2019-09-01
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| Series: | Problemy Zarządzania |
| Subjects: | |
| Online Access: | https://pz.wz.uw.edu.pl/resources/html/article/details?id=186623 |
| Summary: | This paper aims at analysing and achieving better understanding of the experience of international mobility
of academic staff from the perspective of value creation process. Qualitative research methods are
used: a combination of individual in-depth interviews and focus group interviews. We apply a customerdominant
logic perspective in order to identify the drivers of value co-creation and emerging value types.
The study identifies multiple types of value emerging from a mobility experience (e.g. individual and
shared value, one-off and longitudinal value). Also, the value co-creation context is investigated and an
influence of factors such as personality, previous experiences, situation at home and host institutions
and their support are discussed. |
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| ISSN: | 1644-9584 2300-8792 |