INTERNAL COMMUNICATION AS A PRECONDITION FOR SUCCESSFUL MANAGEMENT - THEORETICAL APROACH -
Management, as a universal phenomenon, helps and directs the various efforts towards a definite purpose in all organizations – cultural, social, political, business. This Paper supports the fact that in the core of management functions is the process of communication. Therefore, the goal of th...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Applied Management, Economics and Finance – MEF, Belgrade, University Business Academy in Novi Sad
2013-04-01
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| Series: | Journal of Process Management and New Technologies |
| Subjects: | |
| Online Access: | http://www.japmnt.com/images/Volume%201/Issue%202/INTERNAL%20COMMUNICATION%20AS%20A%20PRECONDITION%20FOR%20SUCCESSFUL%20MANAGEMENT%20-%20THEORETICAL%20APROACH%20-.pdf |
| Summary: | Management, as a universal
phenomenon, helps and directs the various efforts
towards a definite purpose in all organizations –
cultural, social, political, business. This Paper
supports the fact that in the core of management
functions is the process of communication.
Therefore, the goal of this Paper is to present the
theoretical views allied to the vital prominence of
the communication as an integral part of
organization management. In this Paper, special
emphasize is given to the efficient internal
communication as one that has an essential
importance for development, managing and
efficient functioning of an organization.
Furthermore, this Paper highlights another aspect
of efficient internal communication, as one of a key
preconditions for establishing a good external
communication. Research done on the various
theoretical interpreters of management led to
outcomes that confirm the starting research
hypothesis, i.e. that communication, as flow and
sharing of information within organization, can
contribute toward organizational operation
improvement as well as toward better external
communication |
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| ISSN: | 2334-735X 2334-7449 |