Towards coopetition in sport. Challenges for the market of high competition
<p>One of the most important aspects of leading service organizations is searching for advantages and creative solutions. Organizations look for new qualitative assets, create new values for their clients and create processes on the basis of their key competences. That kind of approach enable...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Nicolaus Copernicus University in Toruń
2016-12-01
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| Series: | Quality in Sport |
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| Online Access: | https://apcz.umk.pl/czasopisma/index.php/QS/article/view/12090 |
| _version_ | 1828414097723490304 |
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| author | Aneta Stosik Aleksandra Leśniewska |
| author_facet | Aneta Stosik Aleksandra Leśniewska |
| author_sort | Aneta Stosik |
| collection | DOAJ |
| description | <p>One of the most important aspects of leading service organizations is searching for advantages and creative solutions. Organizations look for new qualitative assets, create new values for their clients and create processes on the basis of their key competences. That kind of approach enable to improve organizational effectiveness and economic efficiency but more important to gain competitive advantages. Sport and recreational services develops extremely dynamically. Changes of lifestyle and social norms impose on clients non-standard actions and looking for individualized services. Personal training became a response for specific client’s needs. Personal trainers help not only to shape bodies and build fitness for clients, but also provide professional and individualized services by their competency complementarity. To achieve this personal trainers need to look for support and cooperation with other specialists and trainers in the whole customer service process. Building competitive advantages by cooperation with competitors cause a situation where personal trainers have to cooperate and compete with them at the same time - this phenomenon is called co-opetition and becomes more often a standard in recreational services.<strong></strong></p> |
| first_indexed | 2024-12-10T13:20:25Z |
| format | Article |
| id | doaj.art-deb003a80336407db6b95156efe26e52 |
| institution | Directory Open Access Journal |
| issn | 2450-3118 |
| language | English |
| last_indexed | 2024-12-10T13:20:25Z |
| publishDate | 2016-12-01 |
| publisher | Nicolaus Copernicus University in Toruń |
| record_format | Article |
| series | Quality in Sport |
| spelling | doaj.art-deb003a80336407db6b95156efe26e522022-12-22T01:47:21ZengNicolaus Copernicus University in ToruńQuality in Sport2450-31182016-12-0124677510.12775/QS.2016.02510640Towards coopetition in sport. Challenges for the market of high competitionAneta Stosik0Aleksandra Leśniewska1Katedra Komunikacji i Zarzadzania w Sporcie, Wydział Nauk o Sporcie, Akademia Wychowania Fizycznego we WrocławiuKatedra Komunikacji i Zarzadzania w Sporcie, Wydział Nauk o Sporcie, Akademia Wychowania Fizycznego we Wrocławiu<p>One of the most important aspects of leading service organizations is searching for advantages and creative solutions. Organizations look for new qualitative assets, create new values for their clients and create processes on the basis of their key competences. That kind of approach enable to improve organizational effectiveness and economic efficiency but more important to gain competitive advantages. Sport and recreational services develops extremely dynamically. Changes of lifestyle and social norms impose on clients non-standard actions and looking for individualized services. Personal training became a response for specific client’s needs. Personal trainers help not only to shape bodies and build fitness for clients, but also provide professional and individualized services by their competency complementarity. To achieve this personal trainers need to look for support and cooperation with other specialists and trainers in the whole customer service process. Building competitive advantages by cooperation with competitors cause a situation where personal trainers have to cooperate and compete with them at the same time - this phenomenon is called co-opetition and becomes more often a standard in recreational services.<strong></strong></p>https://apcz.umk.pl/czasopisma/index.php/QS/article/view/12090cooperationpersonal trainerco-opetitionrelationsrecreational servicescompetitive advantagekooperacjatrener personalnykoopetycjarelacjeusługi rekreacyjneprzewaga konkurencyjna |
| spellingShingle | Aneta Stosik Aleksandra Leśniewska Towards coopetition in sport. Challenges for the market of high competition Quality in Sport cooperation personal trainer co-opetition relations recreational services competitive advantage kooperacja trener personalny koopetycja relacje usługi rekreacyjne przewaga konkurencyjna |
| title | Towards coopetition in sport. Challenges for the market of high competition |
| title_full | Towards coopetition in sport. Challenges for the market of high competition |
| title_fullStr | Towards coopetition in sport. Challenges for the market of high competition |
| title_full_unstemmed | Towards coopetition in sport. Challenges for the market of high competition |
| title_short | Towards coopetition in sport. Challenges for the market of high competition |
| title_sort | towards coopetition in sport challenges for the market of high competition |
| topic | cooperation personal trainer co-opetition relations recreational services competitive advantage kooperacja trener personalny koopetycja relacje usługi rekreacyjne przewaga konkurencyjna |
| url | https://apcz.umk.pl/czasopisma/index.php/QS/article/view/12090 |
| work_keys_str_mv | AT anetastosik towardscoopetitioninsportchallengesforthemarketofhighcompetition AT aleksandralesniewska towardscoopetitioninsportchallengesforthemarketofhighcompetition |