How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers
The objective of this research was to explore correlates and predictors that play a role in the process of adopting and withdrawing from using a smart metering information platform (SMP). The SMP supports energy monitoring behaviors of the electricity consumers. The literature review shows, however,...
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| Format: | Article |
| Language: | English |
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MDPI AG
2020-09-01
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| Series: | Energies |
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| Online Access: | https://www.mdpi.com/1996-1073/13/18/4737 |
| _version_ | 1797554025767370752 |
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| author | Anna Kowalska-Pyzalska Katarzyna Byrka Jakub Serek |
| author_facet | Anna Kowalska-Pyzalska Katarzyna Byrka Jakub Serek |
| author_sort | Anna Kowalska-Pyzalska |
| collection | DOAJ |
| description | The objective of this research was to explore correlates and predictors that play a role in the process of adopting and withdrawing from using a smart metering information platform (SMP). The SMP supports energy monitoring behaviors of the electricity consumers. The literature review shows, however, that not every customer is ready to the same extent to adopt novel solutions. Adoption requires going through stages of readiness to monitor energy consumption in a household. In a longitudinal field experiment on Polish residential consumers, we aimed to see whether messages congruent with the stage of readiness in which participants declared to be at a given moment will be more effective in prompting participants to progress to the next stage than a general message or a passive control condition. We also tested the effect of attitude and knowledge about energy monitoring on phase changes. Our study reveals that what affects the phase change is the participation in the study. The longer the participants were engaged in the usage of SMP, the more willing they were to monitor their energy consumption in the future. This result sheds light on the future educational and marketing efforts of the authorities and energy suppliers. |
| first_indexed | 2024-03-10T16:24:56Z |
| format | Article |
| id | doaj.art-df7030b97a464a82b003e419b5ee3788 |
| institution | Directory Open Access Journal |
| issn | 1996-1073 |
| language | English |
| last_indexed | 2024-03-10T16:24:56Z |
| publishDate | 2020-09-01 |
| publisher | MDPI AG |
| record_format | Article |
| series | Energies |
| spelling | doaj.art-df7030b97a464a82b003e419b5ee37882023-11-20T13:21:56ZengMDPI AGEnergies1996-10732020-09-011318473710.3390/en13184737How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential ConsumersAnna Kowalska-Pyzalska0Katarzyna Byrka1Jakub Serek2Department of Operations Research and Business Intelligence, Faculty of Computer Science and Management, Wroclaw University of Science and Technology, Wyb. Wyspianskiego 27, 50-370 Wroclaw, PolandWrocław Faculty of Psychology, SWPS University of Social Science and Humanities, 50-505 Wrocław, PolandWrocław Faculty of Psychology, SWPS University of Social Science and Humanities, 50-505 Wrocław, PolandThe objective of this research was to explore correlates and predictors that play a role in the process of adopting and withdrawing from using a smart metering information platform (SMP). The SMP supports energy monitoring behaviors of the electricity consumers. The literature review shows, however, that not every customer is ready to the same extent to adopt novel solutions. Adoption requires going through stages of readiness to monitor energy consumption in a household. In a longitudinal field experiment on Polish residential consumers, we aimed to see whether messages congruent with the stage of readiness in which participants declared to be at a given moment will be more effective in prompting participants to progress to the next stage than a general message or a passive control condition. We also tested the effect of attitude and knowledge about energy monitoring on phase changes. Our study reveals that what affects the phase change is the participation in the study. The longer the participants were engaged in the usage of SMP, the more willing they were to monitor their energy consumption in the future. This result sheds light on the future educational and marketing efforts of the authorities and energy suppliers.https://www.mdpi.com/1996-1073/13/18/4737energy monitoringelectricity smart meterssmart metering information platformsknowledgelongitudinal studyconsumers |
| spellingShingle | Anna Kowalska-Pyzalska Katarzyna Byrka Jakub Serek How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers Energies energy monitoring electricity smart meters smart metering information platforms knowledge longitudinal study consumers |
| title | How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers |
| title_full | How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers |
| title_fullStr | How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers |
| title_full_unstemmed | How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers |
| title_short | How to Foster the Adoption of Electricity Smart Meters? A Longitudinal Field Study of Residential Consumers |
| title_sort | how to foster the adoption of electricity smart meters a longitudinal field study of residential consumers |
| topic | energy monitoring electricity smart meters smart metering information platforms knowledge longitudinal study consumers |
| url | https://www.mdpi.com/1996-1073/13/18/4737 |
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