Story to Change Culture on Early Childhood in Australia

The goal of the article is to support the early childhood sector’s efforts to increase the salience of early childhood as a social issue and change policy and practice to better support young children and their families. Cultural models shape how people think about social issues and support solution...

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Main Authors: Nathaniel Kendall-Taylor, Annette Michaux, Donna Cross, Karen Forde
Format: Article
Language:English
Published: MDPI AG 2023-02-01
Series:Children
Subjects:
Online Access:https://www.mdpi.com/2227-9067/10/2/310
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author Nathaniel Kendall-Taylor
Annette Michaux
Donna Cross
Karen Forde
author_facet Nathaniel Kendall-Taylor
Annette Michaux
Donna Cross
Karen Forde
author_sort Nathaniel Kendall-Taylor
collection DOAJ
description The goal of the article is to support the early childhood sector’s efforts to increase the salience of early childhood as a social issue and change policy and practice to better support young children and their families. Cultural models shape how people think about social issues and support solutions. Changing how issues are framed—how they are presented, positioned and focused—can help shift these models and facilitate culture change. Using mixed methods research, we identified cultural models that members of the Australian public use to think about early childhood and compared these mindsets to concepts that the sector seeks to advance. This revealed a set of gaps in understanding that make it difficult for the sector to advance its agenda. We then designed and tested framing strategies to address these challenges and improve the salience of early childhood as a social issue, increase understanding of key concepts and build support for policies, programs and interventions. Findings point to strategies that advocates, service providers and funders can use to communicate more effectively about the importance of the early years.
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spelling doaj.art-e03bd1be83dc4fa3a770d7e2793fa8ed2023-11-16T19:48:57ZengMDPI AGChildren2227-90672023-02-0110231010.3390/children10020310Story to Change Culture on Early Childhood in AustraliaNathaniel Kendall-Taylor0Annette Michaux1Donna Cross2Karen Forde3FrameWorks Institute, Washington, DC 20005, USAParenting Research Centre, East Melbourne, VIC 3002, AustraliaTelethon Kids Institute, 15 Hospital Avenue, Nedlands, WA 6009, AustraliaTelethon Kids Institute, 15 Hospital Avenue, Nedlands, WA 6009, AustraliaThe goal of the article is to support the early childhood sector’s efforts to increase the salience of early childhood as a social issue and change policy and practice to better support young children and their families. Cultural models shape how people think about social issues and support solutions. Changing how issues are framed—how they are presented, positioned and focused—can help shift these models and facilitate culture change. Using mixed methods research, we identified cultural models that members of the Australian public use to think about early childhood and compared these mindsets to concepts that the sector seeks to advance. This revealed a set of gaps in understanding that make it difficult for the sector to advance its agenda. We then designed and tested framing strategies to address these challenges and improve the salience of early childhood as a social issue, increase understanding of key concepts and build support for policies, programs and interventions. Findings point to strategies that advocates, service providers and funders can use to communicate more effectively about the importance of the early years.https://www.mdpi.com/2227-9067/10/2/310early childhoodpublic policyissue framingcultural modelsnarrative change
spellingShingle Nathaniel Kendall-Taylor
Annette Michaux
Donna Cross
Karen Forde
Story to Change Culture on Early Childhood in Australia
Children
early childhood
public policy
issue framing
cultural models
narrative change
title Story to Change Culture on Early Childhood in Australia
title_full Story to Change Culture on Early Childhood in Australia
title_fullStr Story to Change Culture on Early Childhood in Australia
title_full_unstemmed Story to Change Culture on Early Childhood in Australia
title_short Story to Change Culture on Early Childhood in Australia
title_sort story to change culture on early childhood in australia
topic early childhood
public policy
issue framing
cultural models
narrative change
url https://www.mdpi.com/2227-9067/10/2/310
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AT donnacross storytochangecultureonearlychildhoodinaustralia
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