| Summary: | As organizations strive to compete in the highly competitive global economy, the level of competition is intensifying, so that it requires developing new and improved products to meet specific customers’ needs. This paper attempts to present a model that can be used for developing new products process, based on the integration of QFD method with TRIZ tools. In fact, we will use functional analysis, in order to clearly define customer’s needs, before using QFD method which makes it possible to translate the process requirements into design features, through the House of Quality. However, some contradictions may arise between technical characteristics. Thus, a systematic analysis based on the TRIZ tool will be introduced, in order to withdraw many potential contradictions between technical requirements, or predict a potential evolution trend, via innovative solutions that meet design principles.
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