De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ?
Labelling, label and label evolution in cultural and touristic domains offer many laboratories to seize the speeches and the singular practices of sustainable development on territories. They impulse practices which spread until becoming standard, certification or brand. Label distinguishes and qual...
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Format: | Article |
Language: | fra |
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Réseau Développement Durable et Territoires Fragiles
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Series: | Développement Durable et Territoires |
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Online Access: | https://journals.openedition.org/developpementdurable/8998 |
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author | Valia Filloz Valérie Colomb |
author_facet | Valia Filloz Valérie Colomb |
author_sort | Valia Filloz |
collection | DOAJ |
description | Labelling, label and label evolution in cultural and touristic domains offer many laboratories to seize the speeches and the singular practices of sustainable development on territories. They impulse practices which spread until becoming standard, certification or brand. Label distinguishes and qualifies a territory. We examine how links between tourism, culture and territory built themselves, how the notion of sustainable development took shape in the framework texts (stakes and targets) about tourism and culture, to see finally which processes, from a representative sample, lead labels to set up concretely a new interdependence order on sustainable territories. |
first_indexed | 2024-03-08T02:09:04Z |
format | Article |
id | doaj.art-e0bd72bab12b44f7b11965af178156bf |
institution | Directory Open Access Journal |
issn | 1772-9971 |
language | fra |
last_indexed | 2024-03-08T02:09:04Z |
publisher | Réseau Développement Durable et Territoires Fragiles |
record_format | Article |
series | Développement Durable et Territoires |
spelling | doaj.art-e0bd72bab12b44f7b11965af178156bf2024-02-13T15:28:39ZfraRéseau Développement Durable et Territoires FragilesDéveloppement Durable et Territoires1772-99712210.4000/developpementdurable.8998De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ?Valia FillozValérie ColombLabelling, label and label evolution in cultural and touristic domains offer many laboratories to seize the speeches and the singular practices of sustainable development on territories. They impulse practices which spread until becoming standard, certification or brand. Label distinguishes and qualifies a territory. We examine how links between tourism, culture and territory built themselves, how the notion of sustainable development took shape in the framework texts (stakes and targets) about tourism and culture, to see finally which processes, from a representative sample, lead labels to set up concretely a new interdependence order on sustainable territories.https://journals.openedition.org/developpementdurable/8998sustainable developmentcommunicationculturetourismterritorieslabel |
spellingShingle | Valia Filloz Valérie Colomb De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? Développement Durable et Territoires sustainable development communication culture tourism territories label |
title | De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? |
title_full | De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? |
title_fullStr | De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? |
title_full_unstemmed | De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? |
title_short | De l’étiquette à la marque : la labellisation comme unificateur des projets territoriaux ? |
title_sort | de l etiquette a la marque la labellisation comme unificateur des projets territoriaux |
topic | sustainable development communication culture tourism territories label |
url | https://journals.openedition.org/developpementdurable/8998 |
work_keys_str_mv | AT valiafilloz deletiquettealamarquelalabellisationcommeunificateurdesprojetsterritoriaux AT valeriecolomb deletiquettealamarquelalabellisationcommeunificateurdesprojetsterritoriaux |