Penguatan Strategi Pemasaran UMKM di masa Pandemi Covid-19: Studi Kasus Pelaku Usaha Tenun di Kabupaten Kulon Progo
The national economy experienced a slump at the beginning of 2020. The Covid-19 pandemic has reduced economic activity which has an impact on a decline in economic growth. SMEs (Small and Medium Enterprises) as the backbone of the national economy during the 2018 monetary crisis experienced a sharp...
Main Author: | Kristiana Sri Utami |
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Format: | Article |
Language: | English |
Published: |
Universitas Proklamasi 45 Yogyakarta
2022-02-01
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Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
Subjects: | |
Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/879 |
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