Social Media Orientation and SME Export Performance: A Conceptual Framework
This study proposes a research framework of the relationship between social media orientation (SMO) and SME export performance. This framework developed based on extensive literature. There are very few studies have looked into the relationship between SMO and SME export performance, especially in t...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Mashhad: Behzad Hassannezhad Kashani
2018-06-01
|
| Series: | International Journal of Management, Accounting and Economics |
| Subjects: | |
| Online Access: | https://www.ijmae.com/article_114793_0f8785a7d9dbc840d8e4740a90834347.pdf |
| _version_ | 1797690378702290944 |
|---|---|
| author | Muhammad Imran Zhaoquan Jian |
| author_facet | Muhammad Imran Zhaoquan Jian |
| author_sort | Muhammad Imran |
| collection | DOAJ |
| description | This study proposes a research framework of the relationship between social media orientation (SMO) and SME export performance. This framework developed based on extensive literature. There are very few studies have looked into the relationship between SMO and SME export performance, especially in the context of developing countries. Furthermore, literature failed to find the consistency in the relationship between SMO and SME performance, which motivated for future studies to corroborate the relationship between SMO and SME performance specially in context of foreign markets. This study delivers useful information and adds knowledge of the literature pointing to increase their business performance specially export business performance. Future studies should validate empirically the proposed research framework. |
| first_indexed | 2024-03-12T01:59:45Z |
| format | Article |
| id | doaj.art-e1d7bedaa5d24841ac5f24d454e54cd7 |
| institution | Directory Open Access Journal |
| issn | 2383-2126 |
| language | English |
| last_indexed | 2024-03-12T01:59:45Z |
| publishDate | 2018-06-01 |
| publisher | Mashhad: Behzad Hassannezhad Kashani |
| record_format | Article |
| series | International Journal of Management, Accounting and Economics |
| spelling | doaj.art-e1d7bedaa5d24841ac5f24d454e54cd72023-09-07T21:51:10ZengMashhad: Behzad Hassannezhad KashaniInternational Journal of Management, Accounting and Economics2383-21262018-06-0156473481114793Social Media Orientation and SME Export Performance: A Conceptual FrameworkMuhammad Imran0Zhaoquan Jian1School of Business Management, Universiti Utara Malaysia, Sintok, Kedah, MalaysiaSchool of Business Administration, South China University of Technology, Guangzhou, ChinaThis study proposes a research framework of the relationship between social media orientation (SMO) and SME export performance. This framework developed based on extensive literature. There are very few studies have looked into the relationship between SMO and SME export performance, especially in the context of developing countries. Furthermore, literature failed to find the consistency in the relationship between SMO and SME performance, which motivated for future studies to corroborate the relationship between SMO and SME performance specially in context of foreign markets. This study delivers useful information and adds knowledge of the literature pointing to increase their business performance specially export business performance. Future studies should validate empirically the proposed research framework.https://www.ijmae.com/article_114793_0f8785a7d9dbc840d8e4740a90834347.pdfsocial media orientationsmesexport performance |
| spellingShingle | Muhammad Imran Zhaoquan Jian Social Media Orientation and SME Export Performance: A Conceptual Framework International Journal of Management, Accounting and Economics social media orientation smes export performance |
| title | Social Media Orientation and SME Export Performance: A Conceptual Framework |
| title_full | Social Media Orientation and SME Export Performance: A Conceptual Framework |
| title_fullStr | Social Media Orientation and SME Export Performance: A Conceptual Framework |
| title_full_unstemmed | Social Media Orientation and SME Export Performance: A Conceptual Framework |
| title_short | Social Media Orientation and SME Export Performance: A Conceptual Framework |
| title_sort | social media orientation and sme export performance a conceptual framework |
| topic | social media orientation smes export performance |
| url | https://www.ijmae.com/article_114793_0f8785a7d9dbc840d8e4740a90834347.pdf |
| work_keys_str_mv | AT muhammadimran socialmediaorientationandsmeexportperformanceaconceptualframework AT zhaoquanjian socialmediaorientationandsmeexportperformanceaconceptualframework |