The survey dataset of The Influence of theory of planned behaviour on purchase behaviour on social media
The research aims to study the correlations between attitudes of users, social norms, perceived behavioural control, and purchase behaviours. The research population consists of social media users in Malaysia. The data was collected from 205 respondents via a self-administered online survey. The the...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2022-06-01
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| Series: | Data in Brief |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2352340922004413 |