Marketing methods for electronic resources in medical libraries: a study on the application of the analytical hierarchy process
Paired with the high cost of providing access to electronic resources in medical libraries, the inefficient use of these resources highlights the need for more efforts to promote these resources than ever before. In this study, electronic resource marketing methods were prioritized and the best str...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University Library System, University of Pittsburgh
2022-12-01
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| Series: | Journal of the Medical Library Association |
| Subjects: | |
| Online Access: | https://jmla.pitt.edu/ojs/jmla/article/view/1351 |