A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)

Abstract Introduction Physical activity messaging is an important step in the pathway towards improving population physical activity levels, but best practice is not yet understood. A gap in the literature exists for a physical activity messaging framework to help guide creation and evaluation of me...

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Main Authors: Chloë Williamson, Paul Kelly, Jennifer R. Tomasone, Adrian Bauman, Nanette Mutrie, Ailsa Niven, Justin Richards, Graham Baker
Format: Article
Language:English
Published: BMC 2021-08-01
Series:International Journal of Behavioral Nutrition and Physical Activity
Subjects:
Online Access:https://doi.org/10.1186/s12966-021-01182-z
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author Chloë Williamson
Paul Kelly
Jennifer R. Tomasone
Adrian Bauman
Nanette Mutrie
Ailsa Niven
Justin Richards
Graham Baker
author_facet Chloë Williamson
Paul Kelly
Jennifer R. Tomasone
Adrian Bauman
Nanette Mutrie
Ailsa Niven
Justin Richards
Graham Baker
author_sort Chloë Williamson
collection DOAJ
description Abstract Introduction Physical activity messaging is an important step in the pathway towards improving population physical activity levels, but best practice is not yet understood. A gap in the literature exists for a physical activity messaging framework to help guide creation and evaluation of messages. This study aimed to further develop and improve, and gain international expert consensus on, a standardised Physical Activity Messaging Framework and Checklist. Methods A modified Delphi study consisting of three online survey rounds was conducted. Each survey gathered feedback from an international expert panel using quantitative and qualitative methods. The framework and checklist were amended between each round based on survey results until consensus (defined a priori as 80% agreement) was reached. Results The final expert panel (n = 40, 55% female) came from nine countries and comprised academics (55%), healthcare and other professionals (22.5%) and government officials or policymakers (22.5%). Consensus was reached in survey 3 with 85 and 87.5% agreement on the framework and checklist, respectively. Conclusion This study presents an expert- and evidence-informed framework and checklist for physical activity messaging. If used consistently, the Physical Activity Messaging Framework and Checklist may improve practice by encouraging evidence-based and target audience-focused messages, as well as enhance the research base on physical activity messaging by harmonising key terminologies and improving quality of reporting. Key next steps include further refining the Physical Activity Messaging Framework and Checklist based on their use in real-world settings.
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spelling doaj.art-e2a4ab25dbe6430b9c30d4c7da5d13f62022-12-21T18:33:59ZengBMCInternational Journal of Behavioral Nutrition and Physical Activity1479-58682021-08-0118111310.1186/s12966-021-01182-zA modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)Chloë Williamson0Paul Kelly1Jennifer R. Tomasone2Adrian Bauman3Nanette Mutrie4Ailsa Niven5Justin Richards6Graham Baker7Physical Activity for Health Research Centre (PAHRC), Institute for Sport, Physical Education and Health Sciences, University of EdinburghPhysical Activity for Health Research Centre (PAHRC), Institute for Sport, Physical Education and Health Sciences, University of EdinburghSchool of Kinesiology and Health Studies, Queens UniversitySydney School of Public Health, University of SydneyPhysical Activity for Health Research Centre (PAHRC), Institute for Sport, Physical Education and Health Sciences, University of EdinburghPhysical Activity for Health Research Centre (PAHRC), Institute for Sport, Physical Education and Health Sciences, University of EdinburghFaculty of Health, Victoria University WellingtonPhysical Activity for Health Research Centre (PAHRC), Institute for Sport, Physical Education and Health Sciences, University of EdinburghAbstract Introduction Physical activity messaging is an important step in the pathway towards improving population physical activity levels, but best practice is not yet understood. A gap in the literature exists for a physical activity messaging framework to help guide creation and evaluation of messages. This study aimed to further develop and improve, and gain international expert consensus on, a standardised Physical Activity Messaging Framework and Checklist. Methods A modified Delphi study consisting of three online survey rounds was conducted. Each survey gathered feedback from an international expert panel using quantitative and qualitative methods. The framework and checklist were amended between each round based on survey results until consensus (defined a priori as 80% agreement) was reached. Results The final expert panel (n = 40, 55% female) came from nine countries and comprised academics (55%), healthcare and other professionals (22.5%) and government officials or policymakers (22.5%). Consensus was reached in survey 3 with 85 and 87.5% agreement on the framework and checklist, respectively. Conclusion This study presents an expert- and evidence-informed framework and checklist for physical activity messaging. If used consistently, the Physical Activity Messaging Framework and Checklist may improve practice by encouraging evidence-based and target audience-focused messages, as well as enhance the research base on physical activity messaging by harmonising key terminologies and improving quality of reporting. Key next steps include further refining the Physical Activity Messaging Framework and Checklist based on their use in real-world settings.https://doi.org/10.1186/s12966-021-01182-zExerciseCommunicationGuidancePrinciplesConsensus
spellingShingle Chloë Williamson
Paul Kelly
Jennifer R. Tomasone
Adrian Bauman
Nanette Mutrie
Ailsa Niven
Justin Richards
Graham Baker
A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
International Journal of Behavioral Nutrition and Physical Activity
Exercise
Communication
Guidance
Principles
Consensus
title A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
title_full A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
title_fullStr A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
title_full_unstemmed A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
title_short A modified Delphi study to enhance and gain international consensus on the Physical Activity Messaging Framework (PAMF) and Checklist (PAMC)
title_sort modified delphi study to enhance and gain international consensus on the physical activity messaging framework pamf and checklist pamc
topic Exercise
Communication
Guidance
Principles
Consensus
url https://doi.org/10.1186/s12966-021-01182-z
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