Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development
Tourism is very strongly associated with the potential of the area, including the society, in which the tourism activities take place. This potential is often fragmented and it depends on the skills of local actors, stakeholders, and tourism management structures to discover and connect it effectiv...
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| Format: | Article |
| Language: | English |
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CTU Central Library
2024-03-01
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| Series: | Acta Polytechnica CTU Proceedings |
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| Online Access: | https://ojs.cvut.cz/ojs/index.php/APP/article/view/9636 |
| _version_ | 1797218206805393408 |
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| author | Lucie Plzáková Šárka Tittelbachová |
| author_facet | Lucie Plzáková Šárka Tittelbachová |
| author_sort | Lucie Plzáková |
| collection | DOAJ |
| description |
Tourism is very strongly associated with the potential of the area, including the society, in which the tourism activities take place. This potential is often fragmented and it depends on the skills of local actors, stakeholders, and tourism management structures to discover and connect it effectively. And it does not matter whether the potential is tangible or intangible, natural or cultural. The potential of each territory is unique and needs to be summarized, measured, evaluated, and categorized for its effective and sustainable use.
This article presents the first part of a methodology for the creation of a local tourism product focusing on the measurement of potential. The methods used in this process are based on decision analysis and process management methods. The methodology is addressed to all tourism actors in each destination, in particular managers of destination management organizations, local authorities, or other initiating entities. The Ministry of Regional Development certified the Methodology for the creation of a local tourism product and recommended its use to municipalities and tourism destinations.
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| first_indexed | 2024-04-24T12:14:04Z |
| format | Article |
| id | doaj.art-e2dc6831c35f4b7abe1e8376740cd09e |
| institution | Directory Open Access Journal |
| issn | 2336-5382 |
| language | English |
| last_indexed | 2024-04-24T12:14:04Z |
| publishDate | 2024-03-01 |
| publisher | CTU Central Library |
| record_format | Article |
| series | Acta Polytechnica CTU Proceedings |
| spelling | doaj.art-e2dc6831c35f4b7abe1e8376740cd09e2024-04-08T09:12:00ZengCTU Central LibraryActa Polytechnica CTU Proceedings2336-53822024-03-014610.14311/APP.2024.46.0094Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product developmentLucie Plzáková0Šárka Tittelbachová1Czech Technical University in Prague, Masaryk Institute of Advanced Studies, Kolejní 2637/2a, 160 00 Prague 6 – Dejvice, Czech RepublicMetropolitan University in Prague, Department of Tourism, Dubečská 900/10, 100 00 Praha 10 – Strašnice, Czech Republic Tourism is very strongly associated with the potential of the area, including the society, in which the tourism activities take place. This potential is often fragmented and it depends on the skills of local actors, stakeholders, and tourism management structures to discover and connect it effectively. And it does not matter whether the potential is tangible or intangible, natural or cultural. The potential of each territory is unique and needs to be summarized, measured, evaluated, and categorized for its effective and sustainable use. This article presents the first part of a methodology for the creation of a local tourism product focusing on the measurement of potential. The methods used in this process are based on decision analysis and process management methods. The methodology is addressed to all tourism actors in each destination, in particular managers of destination management organizations, local authorities, or other initiating entities. The Ministry of Regional Development certified the Methodology for the creation of a local tourism product and recommended its use to municipalities and tourism destinations. https://ojs.cvut.cz/ojs/index.php/APP/article/view/9636tourismtourism destinationmeasuring of the potentiallocal tourism product |
| spellingShingle | Lucie Plzáková Šárka Tittelbachová Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development Acta Polytechnica CTU Proceedings tourism tourism destination measuring of the potential local tourism product |
| title | Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| title_full | Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| title_fullStr | Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| title_full_unstemmed | Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| title_short | Methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| title_sort | methodology for measuring the potential of a tourism destination in relation to sustainable local tourism product development |
| topic | tourism tourism destination measuring of the potential local tourism product |
| url | https://ojs.cvut.cz/ojs/index.php/APP/article/view/9636 |
| work_keys_str_mv | AT lucieplzakova methodologyformeasuringthepotentialofatourismdestinationinrelationtosustainablelocaltourismproductdevelopment AT sarkatittelbachova methodologyformeasuringthepotentialofatourismdestinationinrelationtosustainablelocaltourismproductdevelopment |