Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators
Increase or decrease in subsequent action following a low-cost act of support for a cause can be predicted from both commitment theory and the slacktivism effect. In this paper, we report on three studies that tested type of motivation (prosocial vs. impression management) as a moderator of the effe...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
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Frontiers Media S.A.
2022-04-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2022.783995/full |
| _version_ | 1811271571856162816 |
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| author | Lisa Selma Moussaoui Jerome Blondé Tiffanie Phung Kim Marine Tschopp Olivier Desrichard |
| author_facet | Lisa Selma Moussaoui Jerome Blondé Tiffanie Phung Kim Marine Tschopp Olivier Desrichard |
| author_sort | Lisa Selma Moussaoui |
| collection | DOAJ |
| description | Increase or decrease in subsequent action following a low-cost act of support for a cause can be predicted from both commitment theory and the slacktivism effect. In this paper, we report on three studies that tested type of motivation (prosocial vs. impression management) as a moderator of the effect of an initial act of support [wearing a badge (S1) and writing a slogan (S2 and 3)] has on support for blood donation. Small-scale meta-analysis performed on data from the three studies shows that activating prosocial motivation generally leads to greater support for the cause after an initial act of support compared to the control condition, while the effect from impression-management motivation can either be negative or null. |
| first_indexed | 2024-04-12T22:22:19Z |
| format | Article |
| id | doaj.art-e44c50f1075247dca5b021b6ec4ab860 |
| institution | Directory Open Access Journal |
| issn | 1664-1078 |
| language | English |
| last_indexed | 2024-04-12T22:22:19Z |
| publishDate | 2022-04-01 |
| publisher | Frontiers Media S.A. |
| record_format | Article |
| series | Frontiers in Psychology |
| spelling | doaj.art-e44c50f1075247dca5b021b6ec4ab8602022-12-22T03:14:19ZengFrontiers Media S.A.Frontiers in Psychology1664-10782022-04-011310.3389/fpsyg.2022.783995783995Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as ModeratorsLisa Selma Moussaoui0Jerome Blondé1Tiffanie Phung2Kim Marine Tschopp3Olivier Desrichard4Health Psychology Research Group, Faculty of Psychology and Education Sciences, Université de Genève, Geneva, SwitzerlandSocial Influence Research Group, Faculty of Psychology and Education Sciences, Université de Genève, Geneva, SwitzerlandFaculty of Psychology and Education Sciences, Université de Genève, Geneva, SwitzerlandFaculty of Psychology and Education Sciences, Université de Genève, Geneva, SwitzerlandHealth Psychology Research Group, Faculty of Psychology and Education Sciences, Université de Genève, Geneva, SwitzerlandIncrease or decrease in subsequent action following a low-cost act of support for a cause can be predicted from both commitment theory and the slacktivism effect. In this paper, we report on three studies that tested type of motivation (prosocial vs. impression management) as a moderator of the effect of an initial act of support [wearing a badge (S1) and writing a slogan (S2 and 3)] has on support for blood donation. Small-scale meta-analysis performed on data from the three studies shows that activating prosocial motivation generally leads to greater support for the cause after an initial act of support compared to the control condition, while the effect from impression-management motivation can either be negative or null.https://www.frontiersin.org/articles/10.3389/fpsyg.2022.783995/fullfoot-in-the-door effectblood donationbinding communicationsequential requestprosocial motivationimpression management (IM) |
| spellingShingle | Lisa Selma Moussaoui Jerome Blondé Tiffanie Phung Kim Marine Tschopp Olivier Desrichard Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators Frontiers in Psychology foot-in-the-door effect blood donation binding communication sequential request prosocial motivation impression management (IM) |
| title | Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators |
| title_full | Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators |
| title_fullStr | Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators |
| title_full_unstemmed | Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators |
| title_short | Does a Low-Cost Act of Support Produce Slacktivism or Commitment? Prosocial and Impression-Management Motives as Moderators |
| title_sort | does a low cost act of support produce slacktivism or commitment prosocial and impression management motives as moderators |
| topic | foot-in-the-door effect blood donation binding communication sequential request prosocial motivation impression management (IM) |
| url | https://www.frontiersin.org/articles/10.3389/fpsyg.2022.783995/full |
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