Deconstruction of Donald Trump Discourse (On Example of His Pre-Election Speeches in 2016)

The aim of the article is discourse-analysis of the presidential campaign speeches of Donald Trump through discourse technology "Smart tuning". These speeches deconstruction is carried out to prove the hypothesis of the significance of synergy potential of discourse powers and ling...

Full description

Bibliographic Details
Main Author: I.A. Yakoba
Format: Article
Language:Russian
Published: Publishing House Discourse-P 2017-12-01
Series:Дискурс Пи
Subjects:
Online Access: http://madipi.ru/images/discourse-pi/26/articles/19_164_170.pdf
Description
Summary:The aim of the article is discourse-analysis of the presidential campaign speeches of Donald Trump through discourse technology "Smart tuning". These speeches deconstruction is carried out to prove the hypothesis of the significance of synergy potential of discourse powers and linguo-cognitive mechanisms. The discourse powers of interaction in communication are identified as they promote regulation of discourse attractiveness. The deconstruction of successful media discourses that is aimed at revealing the means of attractiveness may help not only analyze them but construct technologically effective speeches.
ISSN:1817-9568