ANALYSIS OF THE PRICING OF MEDICINAL DRUGS IN THE CURRENT ECONOMIC CLIMATE
Price is one of the most important economic categories. Pricing of drugs depend on various factors: demand, supply, state of economy. This paper is devoted to the analysis of the drug pricing in the current economic climate on a regional level. The authors’ task was to conduct a marketing review in...
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
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Volgograd State Medical University, Pyatigorsk Medical and Pharmaceutical Institute
2015-12-01
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| Series: | Фармация и фармакология (Пятигорск) |
| Subjects: | |
| Online Access: | https://www.pharmpharm.ru/jour/article/view/171 |
| Summary: | Price is one of the most important economic categories. Pricing of drugs depend on various factors: demand, supply, state of economy. This paper is devoted to the analysis of the drug pricing in the current economic climate on a regional level. The authors’ task was to conduct a marketing review in order to study the implementation of pricing in pharmaceutical organizations of Krasnodar krai, to determine the affordability of drugs. |
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| ISSN: | 2307-9266 2413-2241 |