Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context
The widespread use of social media in people’s everyday life has set the basis for big changes in the relationships between individuals, public and private bodies on a global scale. With public administrations willing to adjust their identities to new tools for communication, archival organizations...
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Format: | Article |
Language: | English |
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Firenze University Press
2021-05-01
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Series: | JLIS.it |
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Online Access: | https://ojs.devarea.it/v2/index.php/jlis/article/view/3 |
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author | Sebastian Mattei |
author_facet | Sebastian Mattei |
author_sort | Sebastian Mattei |
collection | DOAJ |
description |
The widespread use of social media in people’s everyday life has set the basis for big changes in the relationships between individuals, public and private bodies on a global scale. With public administrations willing to adjust their identities to new tools for communication, archival organizations approached to social networks to connect with new users and enhance their heritage.
This paper aims to define methods, specificities and limits of the Italian archival institutions’ social media policies, opening up to a first comparison with other national strategies, especially with the French one. A special focus has been put on the role of social networks in March and April 2020, when Italian archives faced a two-month lockdown following the health emergency caused by the spread of COVID-19: moved away from the ordinary work, archivists and archival institutes were encouraged to start alternative forms of communication with their users, including a more effective social campaign.
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first_indexed | 2024-04-13T08:58:18Z |
format | Article |
id | doaj.art-e5f466d8d1754ad6a844a8085907aedf |
institution | Directory Open Access Journal |
issn | 2038-1026 |
language | English |
last_indexed | 2024-04-13T08:58:18Z |
publishDate | 2021-05-01 |
publisher | Firenze University Press |
record_format | Article |
series | JLIS.it |
spelling | doaj.art-e5f466d8d1754ad6a844a8085907aedf2022-12-22T02:53:13ZengFirenze University PressJLIS.it2038-10262021-05-01122Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International ContextSebastian Mattei The widespread use of social media in people’s everyday life has set the basis for big changes in the relationships between individuals, public and private bodies on a global scale. With public administrations willing to adjust their identities to new tools for communication, archival organizations approached to social networks to connect with new users and enhance their heritage. This paper aims to define methods, specificities and limits of the Italian archival institutions’ social media policies, opening up to a first comparison with other national strategies, especially with the French one. A special focus has been put on the role of social networks in March and April 2020, when Italian archives faced a two-month lockdown following the health emergency caused by the spread of COVID-19: moved away from the ordinary work, archivists and archival institutes were encouraged to start alternative forms of communication with their users, including a more effective social campaign. https://ojs.devarea.it/v2/index.php/jlis/article/view/3Social mediaSocial networkNational archivesArchival administrationCOVID-19 |
spellingShingle | Sebastian Mattei Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context JLIS.it Social media Social network National archives Archival administration COVID-19 |
title | Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context |
title_full | Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context |
title_fullStr | Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context |
title_full_unstemmed | Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context |
title_short | Archival Communication in the Age of Social Media. The Italian Case and the Main Strategies in the International Context |
title_sort | archival communication in the age of social media the italian case and the main strategies in the international context |
topic | Social media Social network National archives Archival administration COVID-19 |
url | https://ojs.devarea.it/v2/index.php/jlis/article/view/3 |
work_keys_str_mv | AT sebastianmattei archivalcommunicationintheageofsocialmediatheitaliancaseandthemainstrategiesintheinternationalcontext |