The emergence of aesthetic medicine market in Russia
The article discusses the marketing research and emergence aesthetic medicine market in Russia after the recent official recognition of Plastic Surgery specialty. One of the most popular aesthetic procedures is the mammoplasty. At the moment, this market is actively developing, reflecting the change...
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Federal State Autonomous Educational Institution of Higher Education I.M. Sechenov First Moscow State Medical University of the Ministry of Health of the Russian Federation (Sechenov University)
2022-12-01
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| Series: | Сеченовский вестник |
| Subjects: | |
| Online Access: | https://www.sechenovmedj.com/jour/article/view/562 |
| _version_ | 1797873684331888640 |
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| author | S. N. Svanadze G. P. Skvirskaya |
| author_facet | S. N. Svanadze G. P. Skvirskaya |
| author_sort | S. N. Svanadze |
| collection | DOAJ |
| description | The article discusses the marketing research and emergence aesthetic medicine market in Russia after the recent official recognition of Plastic Surgery specialty. One of the most popular aesthetic procedures is the mammoplasty. At the moment, this market is actively developing, reflecting the changes in patients’ demand and the optimization of the healthcare management. The article dwells upon the challenges of the private aesthetic surgery business and the ways to overcome them. |
| first_indexed | 2024-04-10T01:19:01Z |
| format | Article |
| id | doaj.art-e8b75c3f273940b19bfda940807a1fe0 |
| institution | Directory Open Access Journal |
| issn | 2218-7332 2658-3348 |
| language | Russian |
| last_indexed | 2024-04-10T01:19:01Z |
| publishDate | 2022-12-01 |
| publisher | Federal State Autonomous Educational Institution of Higher Education I.M. Sechenov First Moscow State Medical University of the Ministry of Health of the Russian Federation (Sechenov University) |
| record_format | Article |
| series | Сеченовский вестник |
| spelling | doaj.art-e8b75c3f273940b19bfda940807a1fe02023-03-13T09:51:35ZrusFederal State Autonomous Educational Institution of Higher Education I.M. Sechenov First Moscow State Medical University of the Ministry of Health of the Russian Federation (Sechenov University)Сеченовский вестник2218-73322658-33482022-12-0104912256The emergence of aesthetic medicine market in RussiaS. N. Svanadze0G. P. Skvirskaya1I.M. Sechenov First MSMUI.M. Sechenov First MSMUThe article discusses the marketing research and emergence aesthetic medicine market in Russia after the recent official recognition of Plastic Surgery specialty. One of the most popular aesthetic procedures is the mammoplasty. At the moment, this market is actively developing, reflecting the changes in patients’ demand and the optimization of the healthcare management. The article dwells upon the challenges of the private aesthetic surgery business and the ways to overcome them.https://www.sechenovmedj.com/jour/article/view/562mammoplastymarketing researchemergence of aesthetic medicine marketmedical management optimizationsystem analysi |
| spellingShingle | S. N. Svanadze G. P. Skvirskaya The emergence of aesthetic medicine market in Russia Сеченовский вестник mammoplasty marketing research emergence of aesthetic medicine market medical management optimization system analysi |
| title | The emergence of aesthetic medicine market in Russia |
| title_full | The emergence of aesthetic medicine market in Russia |
| title_fullStr | The emergence of aesthetic medicine market in Russia |
| title_full_unstemmed | The emergence of aesthetic medicine market in Russia |
| title_short | The emergence of aesthetic medicine market in Russia |
| title_sort | emergence of aesthetic medicine market in russia |
| topic | mammoplasty marketing research emergence of aesthetic medicine market medical management optimization system analysi |
| url | https://www.sechenovmedj.com/jour/article/view/562 |
| work_keys_str_mv | AT snsvanadze theemergenceofaestheticmedicinemarketinrussia AT gpskvirskaya theemergenceofaestheticmedicinemarketinrussia AT snsvanadze emergenceofaestheticmedicinemarketinrussia AT gpskvirskaya emergenceofaestheticmedicinemarketinrussia |