INCREASING ONLINE SALES FOR SHOPPING NEEDS THROUGH MARKETPLACE IN INDONESIA: GENERATION Z SURVEY ON INDONESIAN MARKET ONLINE
Information technology in the field of online marketing has succeeded in encouraging the growth of new and old entrepreneurs by taking advantage of the convenience of online marketing, both small and large UMKM (is MSME/Micro, Small and Medium Enterprises) industries, as well as the growth of resell...
Main Authors: | Suryono I.A., Yacobus A., Oetomo H. |
---|---|
Format: | Article |
Language: | English |
Published: |
iVolga Press
2022-11-01
|
Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
Subjects: | |
Online Access: | http://rjoas.com/issue-2022-11/article_07.pdf |
Similar Items
-
Exploring Consumer Behavior in Indonesian Online Marketplaces
by: Zulkifli Zulkifli, et al.
Published: (2024-12-01) -
Measuring Repurchase Intention on Fashion Online Shopping
by: Syifa Johan Ivanna, et al.
Published: (2020-01-01) -
Determinants of repurchase intention in the Indonesian e-commerce platforms
by: Lukman Zaini Abdullah, et al.
Published: (2023-08-01) -
THE INFLUENCE OF E-SERVICE QUALITY TOWARD E-SATISFACTION, E-TRUST, E-WORD OF MOUTH AND ONLINE REPURCHASE INTENTION: A STUDY ON THE CONSUMERS OF THE THREE-STAR HOTELS IN LAMPUNG
by: Saodin, et al.
Published: (2019-09-01) -
THE ROLE OF CUSTOMER SATISFACTION MEDIATES THE EFFECT OF SERVICE QUALITY AND E-WOM ON MARKETPLACE REUSE INTENTIONS: A COMPARATIVE STUDY OF TOKOPEDIA AND SHOPEE
by: Dewi N.N.K.A., et al.
Published: (2023-08-01)