Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia

This paper is based on a research about newspapers’ coverage during the Permatang Pauh By-Election which was held on 7 May 2015. Five newspapers were selected are the Utusan Malaysia, Berita Harian, Sinar Harian, New Straits Times and the Star. This research will determine the coverage of the press...

Full description

Bibliographic Details
Main Author: Mohd Azizuddin Mohd Sani
Format: Article
Language:English
Published: EconJournals 2016-10-01
Series:International Review of Management and Marketing
Subjects:
Online Access:https://dergipark.org.tr/tr/pub/irmm/issue/32103/355746?publisher=http-www-cag-edu-tr-ilhan-ozturk
_version_ 1797923057513267200
author Mohd Azizuddin Mohd Sani
author_facet Mohd Azizuddin Mohd Sani
author_sort Mohd Azizuddin Mohd Sani
collection DOAJ
description This paper is based on a research about newspapers’ coverage during the Permatang Pauh By-Election which was held on 7 May 2015. Five newspapers were selected are the Utusan Malaysia, Berita Harian, Sinar Harian, New Straits Times and the Star. This research will determine the coverage of the press in term of biasness tendency toward political parties contested in the by-election. The Permatang Pauh by-election was contested by four candidates, consisting of former opposition leader Wan Azizah Wan Ismail from People’s Justice Party (PKR), Barisan Nasional (BN)’s Suhaimi Sabudin, Malaysia’s People’s Party (PRM)’s Azman Shah Othman and independent candidate Salleh Isahak. This by-election was won by Wan Azizah Wan Ismail. However, this research has been able to find the link between ownership with the biasness of print media toward political parties empirically. It also shows the daily coverage of newspapers during the by-election. The finding is that all newspapers were bias toward the ruling BN, except for the Sinar Harian which was balance in its coverage.
first_indexed 2024-04-10T14:40:56Z
format Article
id doaj.art-e8edf80d7e634e7dafbedf9d298fbec1
institution Directory Open Access Journal
issn 2146-4405
language English
last_indexed 2024-04-10T14:40:56Z
publishDate 2016-10-01
publisher EconJournals
record_format Article
series International Review of Management and Marketing
spelling doaj.art-e8edf80d7e634e7dafbedf9d298fbec12023-02-15T16:08:13ZengEconJournalsInternational Review of Management and Marketing2146-44052016-10-016854571032Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in MalaysiaMohd Azizuddin Mohd SaniThis paper is based on a research about newspapers’ coverage during the Permatang Pauh By-Election which was held on 7 May 2015. Five newspapers were selected are the Utusan Malaysia, Berita Harian, Sinar Harian, New Straits Times and the Star. This research will determine the coverage of the press in term of biasness tendency toward political parties contested in the by-election. The Permatang Pauh by-election was contested by four candidates, consisting of former opposition leader Wan Azizah Wan Ismail from People’s Justice Party (PKR), Barisan Nasional (BN)’s Suhaimi Sabudin, Malaysia’s People’s Party (PRM)’s Azman Shah Othman and independent candidate Salleh Isahak. This by-election was won by Wan Azizah Wan Ismail. However, this research has been able to find the link between ownership with the biasness of print media toward political parties empirically. It also shows the daily coverage of newspapers during the by-election. The finding is that all newspapers were bias toward the ruling BN, except for the Sinar Harian which was balance in its coverage.https://dergipark.org.tr/tr/pub/irmm/issue/32103/355746?publisher=http-www-cag-edu-tr-ilhan-ozturkpermatang pauh by-election malaysia newspapers barisan nasional people’s justice party
spellingShingle Mohd Azizuddin Mohd Sani
Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
International Review of Management and Marketing
permatang pauh by-election
malaysia
newspapers
barisan nasional
people’s justice party
title Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
title_full Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
title_fullStr Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
title_full_unstemmed Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
title_short Tendency and Coverage of Newspaper toward Political Parties in the Permatang Pauh by-Election in Malaysia
title_sort tendency and coverage of newspaper toward political parties in the permatang pauh by election in malaysia
topic permatang pauh by-election
malaysia
newspapers
barisan nasional
people’s justice party
url https://dergipark.org.tr/tr/pub/irmm/issue/32103/355746?publisher=http-www-cag-edu-tr-ilhan-ozturk
work_keys_str_mv AT mohdazizuddinmohdsani tendencyandcoverageofnewspapertowardpoliticalpartiesinthepermatangpauhbyelectioninmalaysia